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Senior-level digital technology leader and strategic business partner building, developing, and guiding dynamic teams of engineers, quality assurance professionals, business analysts, and project managers to expertly orchestrate the development of high-impact, custom-built digital solutions—including the My Epic App, Mobile Pass & Lift Tickets and My Epic Gear™ for Vail Resorts. Enhances and personalizes the customer experience through innovative websites and applications. Proven success in cross-functional collaboration, problem-solving dexterity, and transformational program / project leadership. Recognized as a technical thought leader consistently trusted on the frontlines of major transformation.
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Girls Soccer CoachCentaurus High SchoolDenver, Co, Us
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Vp Of DeliveryWorld Travel HoldingsDenver, Co, Us
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Sr. Director, Digital TechnologyVail Resorts Feb 2022 - PresentBroomfield, Co, UsResponsible for leading the Digital Technology team, including Development, QA, Project/Program Management and Business Analysist. -
Director, Digital Program ManagementVail Resorts Apr 2021 - Feb 2022Broomfield, Co, Us
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Director Of Strategic ProjectsVail Resorts Sep 2019 - Apr 2021Broomfield, Co, UsResponsible for planning and executing on projects as directed by the Chief Information Officer that align with the IT organizations’ priorities, initiatives, and goals. A leader in the Company's strategic resort integrations and technology projects. Highly resourceful with strong learning agility, emotional intelligence, self-motivation, integrity, and curiosity.
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Sr Manager Of Project ManagementVail Resorts Jan 2015 - Sep 2019Broomfield, Co, Us• Responsible for continuing to grow and standardize best in class project management capabilities across the entire Marketing Technology group• Grow and mentor a team of project managers• Deliver large projects for across our digital platform, including Resorts, Hospitality and EpicMix• Manage projects through the entire life cycle for the CRM and Business Intelligence Teams
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Sr. Project Manager, DigitalVail Resorts Nov 2011 - Jan 2015Broomfield, Co, Us• Project Manager for the Interactive Application Supporting our resort web sites (Vail.com, BeaverCreek.com, KeystoneResort.com, Breckenridge.com, SkiHeavenly.com)• Managed all large scale web and mobile projects utilizing Agile project management through the entire software development lifecycle.• Proven track record to launch all projects on time and on budget while delivering value to our business partners• Program Managed several cross team integration projects including backend systems and 3rd party supported applications.• Acted as an Agile mentor to the entire IT department, helping teams learn and implement Agile methodologies.• Implemented an Agile methodology SDLC for strategic project initiatives for the product marketing and ecommerce websites.• Project teams ranged from three to as many as ten team members and budgets up to $400K.• Owned project budgets from assessment to implementation to close.• Subject Matter Expert on several applications including Jira (bug tracking/Agile planning board software) and Sitecore (CMS).• Familiar with Adobe Sitecatalyst (Omniture) for site conversion and tracking.• Facilitated technical solutions and designs for all projects which include both web and backend supporting systems.• Coordinated project assessments to plan resources and budget prior to project kickoff.
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Project/Product ManagerSharperagent Mar 2009 - Nov 2011A web-based/ESP marketing suite that provides MultiChannel marketing through print, email, direct mail and social networking.• Project Manager of both IT and Marketing Departments for a web-based marketing suite that provides MultiChannel marketing through print, email, direct mail and social networking.• Responsible for the print product line and ROS by forecasting and analyzing the monthly and annual P&L.• Gather and prepare requirements documentation for all projects through market research, customer opinions and internal discussion.• Develop, deploy, track and analyze marketing plans which consist of email, print, web and social media.• Develop and maintain the master project schedule and product road map. • Manage the entire project development cycle in an Agile environment.• Oversee creation of UI for new projects, including design layout and copy; including shopping carts and subscription sign-up pages.• Test all new releases through internal, external and self user testing.• Responsible for bug ticket verification, entry and maintenance for all feature releases.• Create, deploy and analyze promotions for all products including print services and subscription services.• Manage weekly prioritization of departmental development requests as well as weekly tasks.• Manage the customer launch process and feature launch process.• Manage and develop new relationships with print vendors, referral affiliates and partnerships. Respond to RFPs and partnership opportunities through detailed discussions and market research to determine how the partnership and contract will be structured.
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Creative ManagerSharperagent Mar 2008 - Mar 2009A web-based/ESP marketing suite that provides MultiChannel marketing through print, email, direct mail and social networking• Wrote copy for weekly company newsletter distributed to over 15,000 users in addition to copy for all new content in the system.• Implemented Agile Project Management into the Creative Department.• Directed traffic of all projects in the Creative Department, start to finish.• Conducted detailed market research and competition comparisons.• Developed the annual creative plan and managed monthly content creation. • Managed all content and domains to ensure consistency throughout products.• Assigned and managed all creative/design projects for new custom sites and ongoing client relationships.• Monitored and analyzed usage of all content by type and domain, and made recommendations for plan adjustments.
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Sales RepHome Trust Title 2003 - 2007• Created and maintained strong relationships with clients to increase sales volume by 25%.• Developed all promotional printed material.• Coordinated all events in which company participated in. Trade shows, golf tournaments, auctions, sporting event outings.• Represented company at all events.• Seminars, business after hours, monthly trade meetings.• Conducted market research.• Conducted real estate closings as a NH Notary.
Melissa Smith Skills
Melissa Smith Education Details
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Unh Peter T. Paul College Of Business And EconomicsBusiness Administration
Frequently Asked Questions about Melissa Smith
What company does Melissa Smith work for?
Melissa Smith works for Centaurus High School
What is Melissa Smith's role at the current company?
Melissa Smith's current role is Girls Soccer Coach.
What is Melissa Smith's email address?
Melissa Smith's email address is ms****@****rts.com
What is Melissa Smith's direct phone number?
Melissa Smith's direct phone number is +130340*****
What schools did Melissa Smith attend?
Melissa Smith attended Unh Peter T. Paul College Of Business And Economics.
What skills is Melissa Smith known for?
Melissa Smith has skills like Marketing Strategy, Account Management, Marketing, Crm, Marketing Communications, Project Management, Strategic Planning, Email Marketing, Social Media Marketing, Leadership, Digital Marketing, Budgets.
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