• Develop and implement integrated marketing and communications campaigns to market the Pearland community as a destination for businesses and residents through digital/print advertising, owned/earned media and other various communication tools and media outlets• Lead the development and implementation of a community-wide “prepare to love it” branding campaign, including overseeing a committee of stakeholders to develop brand and accompanying creative assets along with the creation of a digital hub to house assets for use by various community organizations and groups• Oversee annual marketing budget and manage contracts and partnerships with marketing agencies, vendors and other promotional and community organizations• Serve as media liaison, coordinating interviews and conducting research on behalf of Corporation and other local governmental staff and leadership to highlight successes and positive attributes of community and Corporation’s efforts• Develop and edit copy and design for print and digital communication, including website, newsletter stories, annual reports, press releases, collateral pieces and presentations• Coordinate implementation efforts for community-wide strategic plan, including oversight of the plan’s steering committee consisting of elected officials, city staff, and civic and business community leaders

• Develop and implement marketing strategies for Employee Assistance Program and mental health counseling service lines for both internal employee/student client base and external clients• Provide overall leadership for the department’s business development function • Create and continually update all marketing collateral and web content• Identify revenue opportunities and develop custom proposals for business development• Manage client relationships, ensuring alignment between customer needs and delivered services• Selected as one of six fellows to participate in annual Academic and Administrative Leadership Development Program

• Develop marketing materials for complete line of company services including Employee Assistance Programs and Behavioral Healthcare Management Services• Design communication materials used to promote services to enrolled participants• Coordinate company marketing events, speaking engagements and trade show exhibitions• Oversee account managers for entire client base• Provide personal account management for key clients• Generate proposals and respond to Request for Proposals (RFP) and bid requests