Melissa Makris Email & Phone Number

Melbourne, Vic, Au

Australia

Australia

Melbourne, Victoria, Australia

Melbourne, Victoria, Australia

Ownership and management of the national brand strategy, innovation, industry insights, promotion and support of the food science and FMCG industry.• Executive leadership team member. • Devised the Go-To-Market (GTM) plan for Australia: customer segmentation, new products development, sales strategy & structure, key account management strategy• Develop and execute targeted marketing campaigns with technical content at a local, and where appropriate, a regional level in collaboration with the Sales and Operations teams. • Provide market, customer, technology and competitor insights to ensure the business develops appropriate responses to market changes and maintains market relevance.• Lead, develop and execute national business development activities and opportunities• Create and lead cross-functional project teams to activate new opportunities, including developing business plans and CAPEX documents.• Collaborate with regional & global teams to weave together multiple marketing disciplines that speak to the needs of our customers and are brand consistent.• Develop and manage all social media channels and campaigns.• Manage website development and EDM campaigns. • Leader of probiotics steering committee• Country leader of sustainability/environmental/CSR initiatives • Country leader of packaging sustainability project• Deliver monthly revenue & ROI reporting and sales trend analysis that provide visibility on key performance indicators.

Melbourne, Australia

Business and Brand Development, Strategic planning, Promotion of services including Food and Non-food regulatory compliance, Auditing, Laboratory services, Turning industry insights and trends into relevance and opportunities.

Victoria, Australia

Educating and supporting food manufacturers in all areas of food safety, to ensure accurate and compliant communication to their consumers, and a safe and responsibly produced product.Passionate about spreading the message that label compliance is crucial to the health of consumers, particularly in the area of allergens.

Review food labels for compliance to Australian regulations

Nutrition analysis project for new product rangeDevelopment of NIPs and ingredient lists for product range

Recipe DevelopmentNutritionist

Melbourne, Australia

FMCG Brand Manager - Yoplait yogurts

Brand ManagementNutritionist

Bachelor, Health Sciences (Major In Nutrition And Human Movement)

Agribusiness/Agricultural Business Operations, Hd

Units Studied: Agribusiness Management (HD) Value Chain Management in Agribusiness (HD) E-agribusiness, Technology and Innovation (HD).

Education record

Bachelor Of Applied Science - Basc, Nutrition Sciences