Melissa Reader Email & Phone Number

Melissa is a dedicated social entrepreneur with a wealth of personal and professional expertise. In her leadership role at Violet, she drives impactful change. Melissa's consulting background in adaptive leadership, purpose-led strategy, and human-centred design has cultivated an organizational culture of innovation and resilience.Melissa spearheads creative problem-solving, leverages technology, and fosters new collaborative models to drive meaningful transformation. Her ability to navigate complex business landscapes and nurture stakeholder relationships underscores her leadership style.Violet's Virtual care platform helps people with the practical, emotional, and clinical aspects of the last stage of life - improving people's outcomes and reducing the massive system cost burden.Violet is balancing humanity and technology to unlock a new model of care. Violet leverages a product-led and commercially sustainable strategy to create cultural and behavioural change through the last stage of life, setting new benchmarks in innovation and personalisation across #caretech, #agetech, #lifetech and #healthtech. Alumna of the Kennedy School of Government, Harvard University, and the prestigious INSEAD 'AVIRA' program, Melissa's work has been recognised with notable accolades, including the Chief Executive Women's Entrepreneurs Scholarship and the Westpac Social Change Fellowship.In 2023, Melissa and co-founder Tom Hull secured a coveted spot in the Techstars Accelerator, showcasing the transformative potential of Violet on a global stage.Outside of work, Melissa loves exploring the trails of the southern highlands on her horse, pottering in the garden and enjoying good wines in front of an open fire.