Melissa Santucci Email & Phone Number

Las Vegas, Nv, Us

L’Oréal Paris

• Build travel & lifestyle department by identifying & recruiting emerging travel & lifestyle talent • Create & maintain strong relationships with talent• Source & pitch to brands on behalf of talent • Manage inbound brand collaboration inquiries • Negotiate brand partnerships• Collaborate with other departments within EMC Talent to ensure cohesive & integrated approach to talent management

Orlando, Florida, Us

• Experience in working with paid and trade-only campaigns• Creates proposals and strategies for onboarding clients• Helping create monthly and quarterly reporting• Analyzing client monthly metrics • Brainstorming new tactics to diversify in a changing market • Experience with client meetings, action items, and agenda setting• Evaluate, and negotiate influencer partnerships• Builds out client’s influencer programs• Owns influencer outreach through initial pitch, negotiation, contracting, and content review• Brainstorm different ways to utilize influencers to best serve client’s individual needs

Orlando, Florida, Us

• Deep diving into influencer analytics• Researching potential influencers that fit brand goals • Knowledge and navigation of the influencer campaign platform Klear

Orlando, Florida, Us

• Analyzed marketing reports that would be implemented into graphics for clients socials • Analyzed clients monthly metrics and completed competitive research analysis• Compiled a list of events specific to brands to help create relevant topics for the content calendar • Wrote creative content for social medias while maintaining a consistent brand voice• Implemented hashtag research to increase client following• Completed social listening reports for clients • Created Facebook, LinkedIn, and Google Ads• Organically improved engagement and increased following on clients socials

• Design and develop custom logos, media materials/ graphics, and product packaging • Conduct marketing research on demographics and target market to determine the best design • Experienced in web design • Photographs and edits brand campaigns • Handles all customer and manufacturer communications • Strong relationship-building skills to develop insight into customer needs• Implements SEO research to drive website traffic • Drives brand awareness through paid ads • Creates brand identity on social platforms such as Instagram, TikTok, and Pinterest• Creates trend analysis and competitive analysis reports • Find unique ways to advertise and connect with consumers to diversify the brand in a saturated market • Ability to lead planning, implementation, and evaluation of projects

New York City, Ny, Us

• Researched potential collaborative partners that best fit brand image • Created user friendly images and posts for social media platforms to engage and enable conversation with our target consumers and increase brand awareness• Scheduled weekly blog content on social platforms such as Instagram and Pinterest • Created mockups, edited flat lays and product images and uploaded them on wholesale websites using key word research to appeal to target audience and reach consumers that may be interested in products• Uploaded products to Printswell for new product shipments

• Redesigned social media platform to allow for a more cohesive, functional and appealing brand image• Implemented SEO to create and increase engagement through all media platforms • Created, curated and scheduled posts, descriptions, and captions for social media platforms such as Instagram, Pinterest, TikTok and Twitter • Learned how to communicate effectively when dealing with different time zones in a remote environment

• Produced edited photos for small business owner’s beauty product • Implemented trendy and creative ideas into product images, boosted sales with engaging content, attracting target followers and customers