Melissa Sexton
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Melissa Sexton Email & Phone Number

Transformative Marketing Leader
Location: Waupaca, Wisconsin, United States 9 work roles 3 schools
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Role
Transformative Marketing Leader
Location
Waupaca, Wisconsin, United States

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Melissa Sexton is listed as Transformative Marketing Leader based in Waupaca, Wisconsin, United States. AeroLeads shows a matched LinkedIn profile for Melissa Sexton.

Melissa Sexton previously worked as Caregiver at 1 Timothy 5:8 and Global Marketing Leader, Family Care North America Region at Kimberly-Clark. Melissa Sexton holds Executive Leadership Training / Global Institute For Leadership Development from Linkage, Inc.

Profile bio

About Melissa Sexton

“I’m a passionate marketer, who thrives in ambiguity and uncertainty. I’ve been recognized by Advertising Age, for notable career accomplishments in the industry, and committed to making a difference in the world. I’m a change agent, with a 20-year proven track record of successfully connecting strategic business priorities for major consumer driven categories, across top global brands, to best-in-class marketing and capability advancement across creative, content creation, media, relationship management, digital and program analytics that unlocked growth for today and the future.” Melissa is a successful former executive leader of consumer driven marketing and marketing capabilities; with her most recent role for a Fortune 100 company: Kimberly-Clark Corporation. Melissa is known for her unconventional approaches to rethinking old and dated categories and credited for her leadership in pioneering the development of integrated marketing planning and redefining next generation consumer commercial programs penetrating industry recognition, Advertising Age Top 10 “Women to Watch” in marketing award in 2011. Melissa was a member of the US Olympic Sailing team from 1992-1996 Atlanta Games. She now lives in Waupaca on their horse farm, River Ridge Ranch, with her husband Gearoid, daughters Niamh and Reaghan.

9 roles · 35 years

Melissa Sexton work experience

A career timeline built from the work history available for this profile.

Caregiver

1 Timothy 5:8

Waupaca, Wisconsin, United States

But if anyone does not provide for his relatives, and especially for members of his household, he has denied the faith and is worse than an unbeliever. 1 Timothy 5:8

Jun 2020 - Jul 2023

Global Marketing Leader, Family Care North America Region

Executive leader of consumer driven marketing and marketing capabilities for the North American Family Care Consumer Tissue businesses at Kimberly-Clark; Kleenex®, Cottonelle®, Scott® and Viva® brands. In this role accelerated Family Care’s 3-5-year business strategies through innovative, category growth initiatives and scalable marketing analytic capabilities in a $3B North America Family Care consumer businesses. Transformed global brand strategies to deliver sector business results through growing industry challenging capability advancement across creative, content creation, media, influencers, digital and program analytics across owned, earned and paid media channels to enable equity and share growth.

2018 - Jun 2020

Senior Director, Kcna Integrated Marketing Planning Strategy – Consumer Business

Neenah, Wi

Maximized end-to-end annual consumer marketing business planning by leveraging consumer emotional and behavioral analytics for differentiated brand experiences. Contributed toward outstanding business results based on refined marketing agency models, new data partners, deep consumer insights, and technology advancements in analytical modeling.

Apr 2015 - Jun 2018

Integrated Marketing Planning Director – Adult Feminine Care

Delivered double-digit growth through best-in-class marketing and capability advancement across creative, content creation, media, relationship management, digital and program analytics that unlocked growth for the $1.5B North America Adult Feminine Care consumer businesses: Kotex®, UbK®, Poise® and Depend® brands.

Jan 2009 - Apr 2015

Senior Integrated Marketing Leader – Global Marketing Capabilities

Oct 2006 - Mar 2015

Senior Consumer Relationship Marketing Manager - Global Marketing Capabilities

Nov 2001 - Sep 2006

Sales Manager

Doubled convention sales, making Oshkosh a premier destination by establishing, a full cycle sales plan from topline revenue generation, qualifying, negotiating that scaled 85% occupancy rates across the property network.

1996 - 1999 ~3 yrs

Us Olympic Sailing Team Member- Windsurfing

Member of the US Sailing Windsurfing Women’s Team from 1992 to 1996. Third in the 1996 XXVI Olympic Trials, US National Champion 1995, eighth in 1994 World Games. Recognized by US Sailing for establishing a fund-raising program for athletes; “Atlanta One Day at a Time.”

1992 - 1996 ~4 yrs

Executive Director

Fond Du Lac County, Wisconsin, United States

Established an organizational vision and profitability via the development of national sponsors (Pepsi®, Miller Brewing® and Mercury Marine Outboard Motors®) working directly with the FDL Festivals Board of Directors and Executive Committee.

1992 - 1995 ~3 yrs
3 education records

Melissa Sexton education

Executive Leadership Training / Global Institute For Leadership Development

Linkage, Inc
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What is Melissa Sexton's role at their current company?

Melissa Sexton is listed as Transformative Marketing Leader.

Where is Melissa Sexton based?

Melissa Sexton is based in Waupaca, Wisconsin, United States.

What companies has Melissa Sexton worked for?

Melissa Sexton has worked for 1 Timothy 5:8, Kimberly-Clark, Oshkosh Convention And Visitors Bureau, Us Sailing Team, and Fond Du Lac Festivals, Inc..

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What schools did Melissa Sexton attend?

Melissa Sexton holds Executive Leadership Training / Global Institute For Leadership Development from Linkage, Inc.

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