Melissa M. Email and Phone Number

I specialized in product listings and development for the business' retail and wholesale online sales channels. I implemented SEO and image formatting to optimize descriptions for improved landing results. I worked and managed categories on multiple selling platforms for Sugar Plum and Damn, Man brands. Retail channels included Etsy, Shopify, Walmart, TikTok Shop, eBay, Order Stream, and Amazon Seller Central. Wholesale platforms were maintaining the Range Me catalogs, Mable, Faire, and now-defunct Tundra. Other e-commerce responsibilities included Shipstation and Amazon MCF, FBA, and Seller Fulfillment.Merchandise planning for online sales involved communication and product releases. New product development and marketing were also roles, along with posting content on social media platforms. The software Canva was used to create organic SM graphics to drive engagement on Pinterest, LinkedIn, and Twitter, now X.Other tools used included MS Office, Google Workspace, Spreadsheets, and Documents.

I possess a strong knowledge of SEO and write web content that includes blogs, product descriptions, articles, and web pages. I edit content with Grammarly and the Hemingway App and optimize listings and sites. Clients stem from a broad range of industries, including e-commerce sellers, lawyers, and marketing agencies.I have experience with WordPress, Squarespace, Shopify, Wix, SEMRush, Yoast, and Canva. I understand and use various Analytics, Google Trends, and Ask the Public. In addition to freelance writing, content includes formatting, adding alt text, and resizing images for websites.I also have worked with multiple AI programs if the client wants generated content. Freelance writing also includes creative projects generated with no artificial intelligence. I use Upwork as a primary platform to obtain jobs and establish relationships with other users.

Merchandising Project Manager in the Retail Industry. Led diverse, visual project teams in stores across the United States. Successful in meeting budget and deadlines. Team Builder, Detail-oriented, Motivator, and Effective Communicator.