Melissa Beuc Email & Phone Number

Carmel, IN, US

Carmel, IN, US

Develop and execute growth strategies by identifying growth opportunities, setting goals, and creating plans to achieve them.Manage marketing campaigns by overseeing the planning, execution, and analysis of marketing campaigns across various channels (social media, email, content marketing, etc.).Optimize campaigns to measure campaign performance and make.

Carmel, IN

With 15+ years of software (SaaS, PaaS, Cloud) and business services marketing experience, clients rely on me for clear direction and decisive execution. Equipped with my “can do” attitude, I founded a strategic marketing consultancy to empower B2B and B2C organizations to achieve transformational growth. I specialize in guiding companies at inflection.

Indiana, United States

Leadership: Built and led a global team of 7 marketers supporting 10 practices ($560M+ revenue), driving multi-channel campaigns across a matrixed organization. Created thought leadership, SEO-optimized web pages, videos, social content, infographics, events, and PR.Content Marketing: Streamlined global content creation and event support while unlocking.

Product Marketing / Branding: Spearheaded Wipro's Apple practice's product/brand strategy, crafting their visual identity and captivating marketing content. Ignited social engagement through innovative campaigns, including launching a podcast series. Worked side-by-side with Apple to initiate outreach campaigns that expanded the partner network and grew.

AI / augmented reality – Partnered with our Interactive Experiences (iX) business leader to create the brand strategy, visual identity, and enablement materials for Wipro's AI / augmented reality solution.

Indianapolis, Indiana Area

Go-to-market – Led the creation of new GTM strategies for the energy, manufacturing, and financial sectors. Campaign strategies included the conception and execution of integrated, omni-channel marketing campaigns to grow sales pipeline of $127M.

Indianapolis, IN

Built/led the development of a comprehensive marketing strategy that fueled a 600% increase in annual revenue. This strategy included establishing clear brand narrative, implementing a standardized pricing structure, and developing essential collateral like proposal and contract templates, impactful presentations, product overviews, and website content.

Pittsburgh, PA

Leadership – Built/led a global team of 30+ professionals, with members in Pittsburgh, Brussels, and Singapore, supporting a high-growth SaaS application generating $50 million in annual revenues (with monthly growth rate of 20%). The team spoke 11 different languages. Client-centric leadership – Launched over 160 Fortune 500-customer sites and managed.

Pittsburgh, Pennsylvania, United States

Product management – Managed an $11 million product line that included 3 different products that achieved a market share of 96%. Worked with product engineering team and monitored development schedule to assure timely, high quality product delivery.New product launch – Launched new products that provided end user support solutions to SAP R/3 organizations..

Germany

New product launch – Developed international marketing strategy for new product line of industrial pumps. Identified potential new customer and distribution channels, and analyzed global competition in the pump industry.Content creation – Wrote product literature for dissemination to ABEL’s worldwide representatives. Prepared German, American, and English.

Pittsburgh, Pennsylvania, United States

Sales leader – Ranked #1 in the nation in position. Exceeded new revenue and base revenue standards by 142% through aggressive sales and market penetration.Sales & revenue acquisition – Generated new business and expanded existing business of key customers in market by providing technical expertise in voice, video, international, and data products. Created.

Connecticut, United States

Sales – Actively managed a territory of 15 independent Mobil stations with revenues valued at approximately $250 million.Project management – Coordinated territory construction projects ($100,000 each), that include financial planning and projections for dealers; coordinating the demolition and construction of sites with contractors, engineers, and town.

Bs, Marketing, English

Activities and Societies: Pi Beta Phi (President, Membership Chair, Greek Week Chair) Alpha Kappa Psi (business fraternity), Mortar Board

Master Of Business Administration - Mba, Marketing

Activities and Societies: Beta Gamma Sigma academic honor society The Enterprise Corporation, Business Strategy Internship

Master Of Business Administration - Mba, International Business