Experienced D2C Sales and Marketing Executive | 10+ Years in the Wine IndustryPassionate about crafting customer experiences that fuel revenue growth and foster brand loyalty. With over a decade of expertise in the wine industry, I specialise in developing and executing end-to-end sales and marketing strategies. I focus on engaging, converting, and retaining customers across diverse channels and platforms.Key Strengths:Utilise customer insights and analytics to drive informed marketing decisions, optimise campaigns, and measure success. A creative problem-solver dedicated to enhancing the customer journey and delivering exceptional value. Collaborate effectively with sales, production, and distribution teams to ensure brand and product alignment and consistency.Specialised Expertise:My unique skill set revolves around harnessing the full potential of Wine Direct's CRM platform for wineries. Boosting sales, nurturing client relationships, and, most importantly, streamlining operations in the ever-changing and dynamic wine industry.