Melissa Byleveld Email & Phone Number

Wivenhoe, Gb

London Area, United Kingdom

Inspired by stories and driven by data, Navigator combines compelling storytelling with incisive content and digital marketing.Bringing together the digital marketing expertise from two established parent companies Matter Of Form and Perowne International, the Navigator team has a deep understanding of the luxury market, with an end-to-end approach that combines editorial, content and SEO with paid media, organic social and web.

London, United Kingdom

We love working with small, owner-run businesses, giving them a firm foothold in the search results. Keen to give the most bang-for-buck, we make sure all our websites are SEO-ready out of the box and our SEO consulting and training leaves our clients considerably savvier. It's two birds with one stone. (See what we did there?).

London, England, United Kingdom

My team provides search-based insights to support brand, UX and development processes, leading to digital experiences that work as well for search engines as they do their audiences. Beyond launch we work with content teams to create digital marketing campaigns that are backed by data, focused on commercial objectives and delivered on-brand.

London, United Kingdom

Supporting a team of digital marketing specialists to design and implement SEO campaigns.

London

Under my strategic lead Go Up's SEO offering grew from one SEO account manager to a team of nine managers, digital marketing experts and content writers; significantly widening their client base. Our team designed and executed successful long-term SEO campaigns for big brands, SMEs and startups across the UK.

London, United Kingdom

I investigated questionable health claims made in the African media for the AFP Foundation's Africa Check initiative. africacheck.org.

London, United Kingdom

I wrote content for, edited and laid out publications and other project materials; and provided strategic support on project activities.

Johannesburg Area, South Africa

I ensured the website reflected all activities, news, publications, events and symposia; managed the company's social media; produced and disseminated press releases; compiled quarterly newsletter; edited and designed the annual report; managed branding and corporate identity; and provided editing, layout and design services for project materials and publications.

Johannesburg Area, South Africa

I implemented a comprehensive program to better equip local media to cover the HIV epidemic which entailed: media monitoring, analysis and commentary; training journalists; managing an online reporting resource; supervising research projects at the WITS Journalism school; encouraging industry dialogue; improving networking among the press and medical professionals; writing funding proposals; managing the project budget; and overseeing and directing the work of two other part-time staff.

Johannesburg Area, South Africa

Compiled research, wrote regular media commentary, maintained the company website, supported on logistics for community events and prepared monitoring and evaluation reports.

Johannesburg Area, South Africa

Designed and presented a course that supported first year students in learning the discourse of politics, conducting research and writing academically.

Swakopmund, Namibia

Covered a range of beats including breaking news, crime, traffic, local government, tourism, entertainment and celebrity news.

Principles Of Graphic Design, Graphic Design

Subjects: Corporate Identity; Editorial Layout & Design; Packaging Design; and Poster Design.

Ma Politics, Political Communication

Dissertation: South African Policy Makers' Responses to the AIDS Epidemic,1982-2006: Testing the Denial Hypothesis

Ba (Hons.) Politics (With Journalism), Political Science And Government, (Cum Laude)

Subjects: Research Methodology; International Conflict Studies; Gender Studies; International Political Economy; and Journalism Studies.

Ba Journalism, Communication And Media Studies

Activities and Societies: RAG Committee Chairperson, RAG Magazine Editor Main subjects: Journalism (print, broadcast & web); Political.

Cambridge Higher International General Certificate Of Secondary Education (Higcse)

Activities and Societies: Junior Town Council, Student Representative Council