Outreach Simplified. Growth Amplified.I’m Melissa Goodwin, an entrepreneur and intrapreneur with over two decades of experience driving innovation, launching products, and building businesses that scale. Throughout my career, I’ve successfully brought 32+ products to market across education, senior care, and healthcare, generating over $56M in revenue. From apps and connected devices to consulting services and healthcare solutions, I’ve lived at the intersection of technology and growth.As the CEO of Magnetic, I help businesses attract their next big opportunity by simplifying outreach and amplifying growth. Our team leverages cutting-edge AI, automation, and creative strategies to power B2B client acquisition systems. From cold outbound emails and LinkedIn messaging to thought leadership content and audience-building campaigns, we handle the hard work of lead generation, nurturing, and relationship-building—so companies can focus on what they do best.I’m also the host of The A/B Test Podcast, where we explore strategies, tools, and stories behind scalable business growth.Outside of Magnetic, I’m honored to be a Bush Foundation Leadership Fellow, a published author, a TEDx speaker, and a member of CHIEF. I’ve served on the advisory committee for the Bush Foundation (3M) and as a grant reviewer for the National Endowment for the Arts, bringing creativity and purpose to every aspect of my work.Let’s connect if you’re ready to attract your next big opportunity, simplify your outreach, and amplify your growth.