Marketing Communications Manager
Current- Manages branding across all channels for Caloris and subsidiary (oversees all digital communications, drafts executive messaging, coordinates with external partners, monitors analytics, maintains web site, ensures brand consistency, handles product marketing from end-to-end)- Develops content to educate customers & bolster internal initiatives, (weekly blog content and internal/external e-newsletters, press releases, trade show exhibits, crafts material to support employee retention/recognition and recruiting activities)- Performs competitive intelligence research to empower sales team (monitors all customers, prospects and competitors, tracks industry trends, responds to research requests)