Melissa Snyder Email & Phone Number

Portland, Or, Us

Lake Oswego, Oregon, United States

Portland, Oregon

Major Accounts: Reser's Fine Foods, Burgerville- Lead cross functional agency team to successfully plan and deliver strategic campaignsfor key restaurant and consumer packaged goods clients- Provide full range of services for both agency of record clients, as well as project-basedaccounts, including strategic planning, campaign development and execution, contentcreation, etc.

Portland, Or

Major Account: Intel- Worked on Intel’s Channel Marketing team, with a focus on training programs for Retail Sales Professionals, and support for reseller programs

Major Account: Southern California Edison - Responsible for developing integrated marketing campaigns for SCE, one of the largest electric utilities in the U.S. - Interface with multiples clients on a daily basis to ensure campaigns stay on schedule, are accurate and on strategy - Supervise internal agency creative, data and production teams to make sure all deliverables are executed

Irvine, Ca

Major Accounts: Southern California Edison, Invisalign, Chase Rapid Rewards Credit Card- Responsible for account and production management of print, interactive and television creative- Launched new Chase Rapid Rewards Credit Card with microsite and direct mail - Develop and maintain project timelines, budgets, legal, production, traffic

Lake Forest, Ca

Major Account: Johnny Rockets- Managed the development, coordination and execution of all Local Store Marketingplans for a quick service restaurant group- Gained franchisee alignment on local and national marketing programs to ensureparticipation in marketing initiatives at the store level

Portland, Or

Major Accounts: Oregon Humane Society, Hood River Distillers, The Allison Inn & Spa- Manage multiple accounts over a wide range of industries, including: hospitality, food and beverage and consumer products - Facilitate the integration of PR campaigns with other marketing communication activities- Responsible for developing pitches and negotiating editorial opportunities for clients- Assist with planning and coordination of ground breaking events and media tours

Scottsdale, Az

- Assist in developing and implementing PR strategies and tactics for multiple clients across a range of industries, including: real estate and development, food and beverage, public involvement and master-planned communities- Manage media relations for clients including media pitching to local and national media outlets, writing press releases, media advisories and other PR collateral

Tucson, Az

- Support efforts of the PR & Events Planning Team for various clients- Assist in event planning, set-up and staffing of events- Manage and maintain media contact spreadsheets- Conduct in-depth research as requested by client