Melissa Rowell

Melissa Rowell Email and Phone Number

Social Media Coordinator @ Long Bay Operations | Bachelor's in Mass Communication @ Long Bay Operations
marietta, georgia, united states
Melissa Rowell's Location
Atlanta Metropolitan Area, United States
About Melissa Rowell

With over 14 years of work experience in the marketing field, I am a passionate and creative social media coordinator who strives to deliver high-quality and relevant content across multiple platforms. I have a strong background in content strategy, email marketing, and customer service, and I enjoy collaborating with different teams and stakeholders to achieve the best results. I am currently working part time at Long Bay Operations, as a Marketing Consultant. Working with clients in the Beauty, Holistic, and Boutique Fitness markets helps me keep abreast of marketing trends.In my previous role as a content strategist at Casabella, a retail company in East Cobb, I managed various marketing campaigns, eblasts, and digital presence to drive customer engagement and sales. I coordinated in-store promotions and implemented innovative marketing strategies to increase foot traffic. I also identified opportunities to support community partnerships and alliances to enhance brand reputation. I managed editorial and content calendars to ensure timely delivery of high-quality and relevant content across multiple platforms, maintaining a consistent brand voice. Some of the skills that I used and developed in this role include advertising, print marketing, and marketing campaign management. I was able to increase the online visibility and reach of Casabella, as well as improve customer satisfaction and loyalty.

Melissa Rowell's Current Company Details
Long Bay Operations

Long Bay Operations

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Social Media Coordinator @ Long Bay Operations | Bachelor's in Mass Communication
marietta, georgia, united states
Website:
longbayops.com
Employees:
2
Melissa Rowell Work Experience Details
  • Long Bay Operations
    Social Media Coordinator
    Long Bay Operations Jan 2010 - Present
  • Casabella, East Cobb
    Content Strategist
    Casabella, East Cobb Feb 2017 - Feb 2022
    Marietta, Georgia, United States
    Managed retail sale campaigns, eblasts, and digital presence to drive customer engagement and sales. Field and respond to inquiries in a timely manner, ensuring excellent customer service.Coordinated in-store promotions and implement innovative marketing strategies to increase foot traffic. Identified opportunities to support community partnerships and alliances to enhance brand reputation.Managed editorial calendars and content calendars to ensure timely delivery of high-quality and… Show more Managed retail sale campaigns, eblasts, and digital presence to drive customer engagement and sales. Field and respond to inquiries in a timely manner, ensuring excellent customer service.Coordinated in-store promotions and implement innovative marketing strategies to increase foot traffic. Identified opportunities to support community partnerships and alliances to enhance brand reputation.Managed editorial calendars and content calendars to ensure timely delivery of high-quality and relevant content across multiple platforms maintaining a consistent brand voice. Show less
  • Wachesaw Plantation East And Condoles
    Marketing Director
    Wachesaw Plantation East And Condoles Apr 2007 - Jan 2009
    Murrells Inlet, South Carolina, United States
    Managed website content, back-end administration, SEO, and email analytics to optimize online presence. Worked with individual property owners to update and showcase their property on website.Collaborated with multiple departments to ensure efficiency and cohesion in marketing efforts.Oversaw the creation of marketing materials, including content, design, and messaging, to ensure brand consistency and performance metricsManaged the campaign that won WPE 2008 Myrtle Beach Golf… Show more Managed website content, back-end administration, SEO, and email analytics to optimize online presence. Worked with individual property owners to update and showcase their property on website.Collaborated with multiple departments to ensure efficiency and cohesion in marketing efforts.Oversaw the creation of marketing materials, including content, design, and messaging, to ensure brand consistency and performance metricsManaged the campaign that won WPE 2008 Myrtle Beach Golf Course of the Year.Managed all aspects of marketing, including web, social media, email campaigns, and advertising, resulting in a significant increase in sales and revenue.Conducted market research and competitor analysis to identify growth opportunities and make data-driven decisions to improve marketing performance. Show less

Melissa Rowell Education Details

Frequently Asked Questions about Melissa Rowell

What company does Melissa Rowell work for?

Melissa Rowell works for Long Bay Operations

What is Melissa Rowell's role at the current company?

Melissa Rowell's current role is Social Media Coordinator @ Long Bay Operations | Bachelor's in Mass Communication.

What schools did Melissa Rowell attend?

Melissa Rowell attended East Carolina University.

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