Melissa Gieringer Email & Phone Number

Phoenix, Az And San Francisco Bay Area

Phoenix, Arizona And San Francisco Bay Area

Phoenix, Az And San Francisco Bay Area

• Oversee Corporate Communications and Content for leading supply chain risk and technology company catering to Fortune 500 organizations across a variety of industries including: hi-tech, industrial manufacturing, automotive, aerospace, public sector, life sciences, and healthcare• Lead strategy for all Public Relations activities: earned media, press releases, and byline article placement, focusing on supply chain risk and resiliency including sustainability, ESG, transparency, AI, and reshoring • Prepare byline articles, award submissions, speaking presentations, webinars, and video scripts/content in support of company’s thought leadership efforts • Prepare briefing documents and provide support for executives and other spokespeople to ensure positive interview/consistent messaging• Lead the execution of company messaging and other external facing content/collateral• Drive and execute Content Strategy for Resilinc's corporate brand/website, blog, key social channels, and all marketing collateralManage a small global team of in-house communications, content, and design professionals, as well as external vendors including content writers and designers

Phoenix, Az And San Francisco Bay Area

• Oversaw Corporate Communications for global online marketplace company • Led the execution of public relations, media relations, company messaging, and other external facing content/collateral • Drove and executed Content Strategy for B-Stock’s corporate brand/website, blog, key social channels, and all sales collateral • Prepared byline articles, award submissions, speaking presentations, webinars, and video scripts/content in support of company’s thought leadership efforts• Managed all third-party content projects: white papers, research initiatives, eBooks• Lead execution of all Public Relations activities: earned media, press releases, byline article placement• Prepared briefing documents and provide support for for executives and other spokespeople to ensure positive interview/consistent messaging• Worked with key stakeholders to drive internal communications activities to help promote company values and behaviors; keep employees aligned and engaged in company

Phoenix, Az And San Francisco Bay Area

• Oversaw corporate communications for global online marketplace company • Led the execution of public relations, media relations, company messaging, and other external facing content/collateral• Pitched stories and secured earned media coverage in support of company and company thought leaders• Specialized in national and global consumer-facing and trade media placement including: broadcast, print, and online coverage• Wrote byline articles, press releases, blogs, and other content in support of company’s thought leadership goals• Lead the execution and support of all external facing content including: blog posts, messaging, tradeshow/marketing, collateral, scripts, webinars• Managed EU-based PR firm• Prepared award and speaking submissions/presentations• Oversaw team that curates blog content • Conducted media training and prepare media briefing documents for company spokespeople• Recommended and developed content for use on company social media outlets

Scottsdale, Az And Washington, Dc

• Managed public relations and media relations for publicly traded, global e-commerce company • Pitched stories and secure earned media coverage in support of company and company’s online auction marketplaces• Specialized in national and global consumer-facing and trade media placement including: broadcast, print and online coverage• Developed and launch national publicity campaigns resulting in consumer-facing media coverage reaching 250+ million people• Wrote byline articles, press releases, blogs and other content in support of company’s thought leadership goals• Prepared award and speaking submissions• Maintained and contributed to strategy for company’s PR Twitter handle • Conducted media training and prepare media briefing documents for company spokespeople• Liaised with public affairs and public relations teams across a variety of Fortune 1000 and government organizations

Greater Los Angeles Area

Series: “Denise Richards,” “The Soup,” “The Dish” “Split Ends,” “Clean House,” “Leave it to Lamas,” Giuliana & Bill”• Developed publicity campaigns and launched high-profile series on two unique networks• Maintained and secured relationships with national and local press including: print, electronic, radio outlets• Pitched and secured E! and Style talent for media/press outlets• Wrote materials for series including press releases, episodic descriptions, pitch letters• Maintained episodic art, service media requests• Accompanied talent at press events as an E!/Style representative

Greater Los Angeles Area

Series: “Top Chef,” “Real Housewives of Orange County,” “My Life on the D List,” “Shear Genius”• Coordinated media requests• Maintained and secured relationships with national and local press including: print, electronic, radio outlets• Pitched and secured Bravo talent for media/press outlets• Wrote materials for program press kits including lead releases, episode descriptions, pitch letters• Maintained episodic art, serviced media requests• Accompanied talent at press events as a Bravo Press representative

Series: “NCIS,” “It’s All Relative,” “Star Trek: Enterprise,” “Related By Family”• Wrote materials including press releases, bios, items and media kits• Pitched and set up radio interviews, serviced press• Maintained art, episodic selects and photo gallery, coordinate photo shoots• Managed interaction between talent and executives; frequently attended and escorted talent at press events