Melissa Heeke, Mld, Cae Email & Phone Number

Indianapolis, In, Us

Atlanta, Georgia, United States

Responsible for recruitment and retention efforts for global academic association membership (41% Americas, 36% Europe/Africa, 23% Pacific/Asia) of more than 5,000 individual members.Developed membership engagement and retention program demonstrating 6.74% membership growth for record high membership in the association. Serves as chief staff component relations director for 38 Special Interest Groups, 4 Colleges, and 44 Chapters overseeing headquarters operations for governance… Show more Responsible for recruitment and retention efforts for global academic association membership (41% Americas, 36% Europe/Africa, 23% Pacific/Asia) of more than 5,000 individual members.Developed membership engagement and retention program demonstrating 6.74% membership growth for record high membership in the association. Serves as chief staff component relations director for 38 Special Interest Groups, 4 Colleges, and 44 Chapters overseeing headquarters operations for governance support, event operations, and community leadership orientation and support.Staff liaison for Vice President of Members Services and Chapters, Vice President of Special Interest Groups and College, Associate Vice President of Student Chapters, and Vice President of Diversity, Equity, and Inclusion. Show less

Indianapolis, Indiana

Staff lead for RGI's Membership Special Interest Group responsible for organizing monthly sessions focused on membership recruitment and retention, operations, and leadership.Member of RGI's Diversity, Equity, and Inclusion Client Tools Taskforce.

Bloomington, Indiana (Virtual/Remote)

Led the strategy for creating and implementing membership programs and services to political science professors, graduate students, and researchers in conjunction with the association’s annual conference and increased memberships by 32% through sound strategic planning, effective communication, cultivating relationships, and digital marketing.Provide strategic oversight of 17 committees structured to nominate and deliver the Best Research Paper of the Year Awards in each subfield and… Show more Led the strategy for creating and implementing membership programs and services to political science professors, graduate students, and researchers in conjunction with the association’s annual conference and increased memberships by 32% through sound strategic planning, effective communication, cultivating relationships, and digital marketing.Provide strategic oversight of 17 committees structured to nominate and deliver the Best Research Paper of the Year Awards in each subfield and responsible for the creation and oversight of the Status of Gender and Sexual Minorities in Political Science and the Status of Ethnic and Racial Minorities in Political Science committees.Strengthen member experiences through designing value added deliverables including mentoring programs, professional development opportunities, networking events, and by fostering political science scholar connections through the development of a national award-winning Developing Membership Scholarship program. Enhanced communications and marketing by implementing a new database management software system to further support conference and membership marketing strategies.Oversee all social media strategies, crisis communications, and public relations projects for the American Journal of Political Science. Show less

Plainfield, In

Supported membership growth and development by developing and implementing a liability insurance program resulting in a 12% membership increase and a 23% supplier membership increase.Established a sustainable platform for growth through planning revenue generating conventions and trade shows while facilitating association communications by serving as an Editor for a profitable monthly trade magazine and successfully leading staff and volunteers on a variety of publication projects.

Indianapolis Area

Developed an innovative and award-winning Public Relations and Marketing Campaign resulting in a reliable method of tracking customer referrals and industry-wide recognition and credibility.

Master Of Arts - Ma, Leadership Development & Non-Profit Leadership

Thesis: Trade Association Volunteer Management and Board Succession Planning

B.S., Speech Communications - Public Relations