Melissa Kosar Email & Phone Number

New York, Ny, Us

• Work as subject matter expert for data strategy providing audience profile and insights proposals in support of recommended targeting strategy for advertisers across 30+ Hearst brands.• Consult on audience segment performance and delivery in post-sale as well as monitor segment sizes to ensure optimal scale, making optimizations as needed, and advise on audience specific reporting and analysis• Created from scratch a portfolio of 30 Hearst Persona Packages comprised of both audience and contextual targeting alignments as a new media offering for advertisers as well as material surrounding their launch both technically and creatively

Began as an intern and developed small business fashion skills working closely with the owners of the boutique which opened in the midst of COVID-19.• Collaborated closely with owners on all aspects of the business including marketing, merchandising, operations, buying and sales.

Managed all assets on Pinterest for Toledo Geller, a home improvement client of DLT Creative, social media consulting agency.

Hoboken, New Jersey, Us

• Consistently met required deadlines and maintained creative & intriguing content published in bi-weekly fashion column in school newspaper.Conducted market research and trends analysis on weekly basis to enhance writing and engagement. Wrote one of the newspapers highest views articles of all time.

Denver, Colorado, Us

• Manage all finances and budget allocation for the Kappa Delta chapter of Alpha Phi.• Coordinate with other chapter executives and finance department on all activities and events.

New York, Ny, Us

• Troubleshot technical issues alongside the marketing and sales teams to deliver an excellent experience for consumers.• Utilized project management and event registration platforms to organize and plan network events and industry forums.

Miami, Florida, Us

New York, Ny, Us

Cancelled due to COVID-19

Menomonee Falls, Wisconsin, Us

Hoboken, Nj, Us

New York City, New York, Us

In the summer of 2017 I attended LIM College for a Precollege Program in which a gained experience and knowledge in their Fashion Marketing program.

Bethlehem, Pennsylvania, Us

For one week in the summer, PBS39 opens their doors to high school students for them to explore the field of broadcast journalism. The students are separated into teams with end goal of producing a broadcast all on our own from start to finish. The Phillipsburg Education foundation sent myself and one or two others to the program on scholarship, to advance our interests in this field. I graduated from Production U as a one of two class leaders, chosen by the professionals we worked with. The program was impactful on my life to say the least.

Bachelor'S Degree, Business And Technology

Exchange Student, International Business

High School Diploma