Melissa Miller Inman

Melissa Miller Inman Email and Phone Number

Senior Social Media & PR Strategist @ Hopscotch
san antonio, texas, united states
Melissa Miller Inman's Location
Austin, Texas Metropolitan Area, United States
Melissa Miller Inman's Contact Details

Melissa Miller Inman personal email

About Melissa Miller Inman

Seasoned communications professional with 15 years of social media, public relations and consumer marketing experience in Chicago and Austin, Texas. As the Manager of Social Content and Communities for Best Friends Animal Society, I oversaw a team of community managers and Best Friends' online properties of 2M+ animal lovers. Through online community engagement, shareable content and implementation of marketing and fundraising campaigns, I guided our social media strategy to grow our social media channels an average of 35,000 percent in four years. My work at Edelman, the world's largest public relations firm, varied across consumer and digital practices, with clients including Shell, Best Buy, Merial, Bush's Beans, Starbucks, Merisant/PureVia, Darden Restaurants (LongHorn Steakhouse and Red Lobster), Huggies, Rug Doctor, USAA and ScottsMiracle-Gro.I also served as the volunteer public relations manager for local nonprofit Austin Pets Alive! for nearly two years. Responsibilities included oversight of social media strategy and co-managing the organization's social media channels and blog. My work with Austin Pets Alive! was awarded with a Statesman Social Media Award winner in 2012. Specialties: Media strategy and relations (local, regional and national), social media strategy, community management, blogger relations and engagement, fundraising campaigns, persuasive writing, public speaking, account management, client relations

Melissa Miller Inman's Current Company Details
Hopscotch

Hopscotch

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Senior Social Media & PR Strategist
san antonio, texas, united states
Employees:
4
Melissa Miller Inman Work Experience Details
  • Hopscotch
    Director
    Hopscotch Jan 2022 - Present
  • Khoros
    Senior Strategist, Strategic Services
    Khoros Mar 2019 - Jan 2022
    Austin, Texas Area
  • Spredfast
    Senior Social Media Strategist
    Spredfast Jan 2018 - Mar 2019
    Austin, Texas Area
    Managed 5-10 social media projects for a global tech customer. Supervised day-to-day responsibilities while also providing account management, strategic oversight, and long-term vision for goals and growth. Managed global teams of Social Media Managers and Community Coordinators across North America, LATAM, EMEA, and APAC; optimized workflow and processes across projects to create efficiencies. Primary point of contact for customers on projects; provided thought leadership on social and engagement goals and translating marketing objectives into defined KPIs.
  • Best Friends Animal Society
    Manager, Social Content And Communities
    Best Friends Animal Society Jan 2013 - Dec 2017
    Austin, Texas Area
    Responsible for team management, social media strategy, content creation and online community engagement for Best Friends Animal Society's social audience of 2+ million fans and followers, with channels including Facebook, Twitter, Instagram, Pinterest, LinkedIn and Google Plus. Spearheaded strategies for Facebook Live, Facebook Donate and Facebook Watch. Oversee strategy for local programs messaging and social presence, including five Facebook pages, three Twitter accounts and two Instagram accounts. Created and manage Best Friends influencer program. Supervise Best Friends’ staff and caregiver Facebook pages (10 total). Develop analytics reports on a monthly basis and as needed through Simply Measured.Speaker at 2013, 2014, 2016 and 2017 Best Friends National Conference.
  • Edelman
    Senior Account Executive
    Edelman Jan 2007 - Sep 2012
    Created and maintained solid client relationships and helped build programs to garner brand awareness through media relations, events and social media.Clients included Shell, Best Buy, Merial, Springbox, Unicast, Bush's Beans, Starbucks, Merisant/PureVia, Darden Restaurants (LongHorn Steakhouse and Red Lobster), Huggies, Rug Doctor, USAA and ScottsMiracle-Gro.Key Accomplishments:-Garnered placements in publications including USA TODAY, Los Angeles Times, Austin American-Statesman, Austin Business Journal, Dallas Morning News, San Antonio Express-News and RedEye Chicago. -Secured and oversaw numerous client television segments, including CBS’ The Early Show and numerous local market segments in Chicago, Austin, San Antonio and Dallas. -Implemented and managed Facebook and Twitter pages for both Huggies and Merisant accounts and oversaw a blogger engagement and ambassador program for Huggies and Merial (FRONTLINE). -Senior Account Executive (July 2010 - September 2012)-Account Executive (May 2008 – July 2010)-Assistant Account Executive (May 2007 – May 2008)-Consumer Marketing Intern (January 2007 – May 2007)
  • Austin Pets Alive!
    Public Relations Manager (Volunteer Position)
    Austin Pets Alive! Oct 2010 - Aug 2012
    Austin, Texas Area
    Managed a team of volunteers to ensure the Austin Pets Alive! brand maintains a consistent and engaging image, created effective media strategies, developed press releases and pitches to garner media and public attention and oversaw the APA! blog and social media properties.Served as a media spokesperson with on­‐camera interview experience on Austin FOX, ABC, NBCand CBS affiliates. Presented PR 101 and Facebook/Twitter Overview at American Pets Alive conferences in 2011 and 2012. Recognized with the Statesman Social Media Award 2012.
  • Smith Barney
    Marketing Intern
    Smith Barney Sep 2005 - Dec 2006

Melissa Miller Inman Skills

Press Releases Social Media Marketing Media Relations Public Relations Social Media Blogging Facebook Non Profits Strategic Communications Crisis Communications Corporate Communications Brand Awareness Fundraising Nonprofits Marketing Marketing Communications Online Marketing New Media Public Speaking Event Planning Copywriting Internal Communications Integrated Marketing Writing Twitter

Melissa Miller Inman Education Details

Frequently Asked Questions about Melissa Miller Inman

What company does Melissa Miller Inman work for?

Melissa Miller Inman works for Hopscotch

What is Melissa Miller Inman's role at the current company?

Melissa Miller Inman's current role is Senior Social Media & PR Strategist.

What is Melissa Miller Inman's email address?

Melissa Miller Inman's email address is mi****@****ros.com

What schools did Melissa Miller Inman attend?

Melissa Miller Inman attended The University Of Texas At Austin.

What are some of Melissa Miller Inman's interests?

Melissa Miller Inman has interest in Civil Rights And Social Action, Animal Welfare, Education, Health.

What skills is Melissa Miller Inman known for?

Melissa Miller Inman has skills like Press Releases, Social Media Marketing, Media Relations, Public Relations, Social Media, Blogging, Facebook, Non Profits, Strategic Communications, Crisis Communications, Corporate Communications, Brand Awareness.

Who are Melissa Miller Inman's colleagues?

Melissa Miller Inman's colleagues are Sky Beal, Joe Gower, Gladys Estrada, Alana Bush, Bree Schutte, Nicole Jensen, Gage Martin.

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