Melissa Meier Email & Phone Number

Philadelphia, Pa, Us

Malvern, Pa, Us

Malvern, Pa, Us

Malvern, Pa, Us

• Program Manager for BMW, MINI, INFINITI, Mercedes-Benz & Jaguar Land Rover• OEM Coordination with Internal Teams including training• Communication between OEM and Client Service, Digital, teams• Take charge on OEM or client escalations• Oversee & Audit admin reporting and billing• Foster relationshitp with Shift Digital, as well as individual market contacts to open opportunities for heavy ups, T1 & T2 campaigns, and BC campaigns.• Brand Growth + Heavy Ups: T1, T2, T3• Heavy up strategizing, adoption, deployment, tracking• Work BC relationships • Prospecting for more business• Working OEM field reps, providing audits, calling on build relationships• Digital Audits• Stream program market share and key metrics improvements each quarter• Quarterly reports to find Stream Companies as top 5 in performance vs competition• researched and on boarded new reporting technology for the OEM team which is being adapted to use company wide, saving the OEM and Stream Companies days work of reporting, and labor dollars.

Malvern, Pa, Us

Malvern, Pa, Us

• Develop and maintain a comprehensive social media strategy to increase visibility and traffic across thirty different clients. • A/B test emerging social ads.• Strategize with DCS' to implement a well rounded ad set to achieve the clients goals.• Create Facebook and Instagram ads to increase traffic from social sites• Analyze social media metrics to create monthly reports showing social media wins and losses.• Improve social media following and traffic for clients using paid ads on Facebook and Instagram.• Train new team members on the many aspects of both paid and organic social, mentor new team members.• Knowledge of graphic design best practices and principles.• Created and identified quality social media content related to the Automotive industry.• Plan and monitor ads in Marin.• Test and implement use of UTM links to show traffic and leads that originate on social channels

Indianapolis, Indiana, Us

Develop and manage online marketing campaigns for each chapter, effectively driving brand awareness, engagement and traffic to social media pages thus creating turnout at events.Organize events from concept to completion, including promoting events on all social channels, including Reddit.Work with local businesses to promote women’s interest in craft beer and the community.Manage the non-profit chapter expenses with a very small budget.

Sandy Springs, Georgia, Us

• Developed day-to-day content on social media platforms for client websites and managed social media, and designing social media calendar for clients ensuring content for social channels is aligned with client's business goals • Drove action across all major social channels including Facebook, Twitter, YouTube and Google+• Monitored trends in social media tools, culture, and applications and appropriately applied that knowledge to increasing the use of client social media• Managed monthly advertising spend budget for clients on applicable social platforms to increase client reach on social media• Managed client's online reputation via social reputation monitor • Executed and delivered monthly client reports, usually by conference call and occasionally in face to face client meetings, to provide insight on social media performance to guide future month's social strategy• Built constructive relationships with external clients and internal stakeholders, including but not limited to, Creative, Search Engine Optimization (SEO), and Customer Service teams to further on-going client product and services investments• Attend the New York International Auto Show to obtain up the the minute information on the Automotive OEM releases and any new Automotive news.• Lead a team of 10 freelance copywriters, assigned their clients, advocated for their needs and edited their work.• HubSpot Social Media Certified, Sprout Social and Hootsuite Platform Certified• Lead monthly and yearly reviews.

Holbrook, New York, Us

Develop and manage online marketing campaigns for 50 car dealershipWorked with car dealerships to plan their social strategy and how to incorporate their SEO and SEM strategies into social . Actively managed social communities for clients, this involved participating in social conversations, and consistent monitoring of the tone of the community.Write and publish press releases on behalf of the client and NexteppeMonthly in person or teleconference meetings with clients to go over the past month’s metrics.Attended the North American International Auto Show to obtain up the the minute information on the Automotive OEM releases and any new Automotive news.

Farmingdale, New York, Us

Worked with 10 small businesses over various industries on the social media presence and social strategy.Composed SEO friendly blog articles on varying topics from tech all the way to beautyCreated end of the month SEO reports to determine to success of our SEO team and determine where were need to improve on SEO for the clientMaintained and fully stocked office while managing the budget and finances.Collected upon debts owed to the company with a 92% success rateManaged the calendar and busy schedule of the CEOManaged PPC campaigns for clients with budgets ranging from $1,000-$15,000 with goals to increase sales and traffic to sites.

Austin, Tx, Us

Completed the Whole Foods Supervisor Series classes to obtain knowledge about leading a team in the cohesive way while still maintaining budgets and team satisfactionOrdered all the beer stock for the store and cheese stock when needed. Maintained a tight inventory with enough product to not run out, but with little surplusMaintained the budget for the beer department, ensuring we didn’t go overRan quarterly inventory of department and helped storewide inventory count to ensure our loss predictions were accurate Educated team members on beer and cheese products, envisioned and completed store beer and cheese pairing program to increase cross department sales, helped implement the still in use program region-wide. Delegated and ran department in absence of Team Leader and Assistant Team Leader.

Organized and staffed on and off site events, delegated tasks to both event staff members and internsFacilitated on air call-in for radio jocks on site and made sure they corresponded with the timing for on air jocks to go liveEnsured all event teams were properly prepared with tables, signs, inflatables, full generator, prizes, giveaways(keychains, bumper stickers), summary of event, location of eventRead through teams event summary and look for areas of improvement.Contacted clients and sales staff to ensure events ran smoothly and was to their expectation.Typed up proposals to be given to Studios and Record Labels to obtain products for prizes.

Left in charge of up to 8 employees Handled over $5,000 a day in cash sales Scheduled employees Booked birthday parties Counted out registers Inventory(Monthly and Weekly)