| Brand Development| Integrated Marketing Communications| Content Marketing Strategy & Implementation| Social Media Strategy & Execution| Interim ManagementWe LOVE marketing in all it's many flavors, textures and styles. Inbound, outbound, new media, old media, multimedia -- the more the merrier. Because with every new channel, tool, and technology we have one more tactic to apply against the winning strategies we create with our clients.And our clients are amazing. If your business-to-business enterprise is amazing (or you'd like to be), connect with us here on LinkedIn, like us on Facebook, follow us on Twitter, and visit us on Pinterest. You're always welcome.

As a p/t faculty member of The Gabelli School of Business at RWU, I'm greatly enjoying teaching student-centered courses that range from foundational Marketing Principles to advanced International Marketing. Wonderful students, exceptional colleagues, and perhaps one of the most beautiful campuses in the Northeast.

A regular Marketing lecturer within the Sawyer Business School. Courses deploy the full range of instructional materials, methods, and technology -- including gamification via 3-D online simulation of product management, launch, communications, and distribution.

Periodically asked to teach special courses to juniors and seniors majoring in Marketing, Business, and Communications. Requested topics have included International Business, Strategic Management, Marketing Research, Marketing Strategy, Marketing Management, Public Relations, Advertising, and Promotion Management, and Writing for PR.(Concurrent with managing The B2B Branding Company).

NeoSphere Energy was the quintessential 21st-century sustainable enterprise. Redefining the alternative energy space by combining it with economic and infrastructure development for cities, municipalities, corporations, and professional groups, NeoSphere’s forward-looking public/private partnership model worked to sustain and enhance the communities it served. The Company’s partnerships created jobs, brought new technology, and provided new or additional sources of income through alternative energy, LEED certified development, and “green” building products.

Manage the day-to-day operations, business development and hands-on services of strategic brand communications firm. Advise growing companies in brand development and/or renovation; create messaging, positioning and value proposition then assist companies in where, how and to whom to communicate for the greatest high-impact. Services include program development from the ground up: strategic planning, public relations, direct marketing, event marketing, collateral systems, corporate identities and web marketing.

#1 Marketing hire for global, publicly-traded b2b systems integration and strategic technology consulting firm. Successfully lead competition against E&Y, KPMG, PWC and Accenture. Served as the chief branding executive worldwide in a company that counted Brand Development as a core competency. Directed internal and external communication, identified the company’s markets, “product-ized” its services and technology, honed the value proposition, crafted the rallying cry, and determined when, where and how to best communicate with the markets for the best results. Directed advertising, public relations, event marketing, investor relations, web marketing, creative services, M&A communications, M&A brand consolidation, investor communications, philanthropic initiatives, and product/service launches.

Provided integrated marketing communications and field marketing "air cover" for leading edge MRP II/ERP accelerator solution. Worked directly with VP of Marketing and VP of Strategy, as well as across all functional areas. Implemented strategies for events, advertising, user group, and public relations.