Developed and executed integrated marketing strategies, significantly enhancing digital presence and stakeholder engagement.Led the design and analysis of drip email campaigns, strengthening partner relationships.Managed content curation for social media and digital campaigns, with performance reporting to track success.Collaborated with cross-functional teams to align marketing initiatives with business goals.Implemented communication plans for successful product launches and events.Achievements:• Revamped marketing strategies, optimizing digital engagement across platforms.• Conducted a website audit, addressing vulnerabilities and implementing updates.• Designed a partner newsletter, boosting lead generation and engagement.• Developed a comprehensive six-month social media content strategy.• Streamlined internal marketing processes, enhancing execution efficiency.

Public Relations: Managed comprehensive communication initiatives, enhancing community engagement and stakeholder relations through effective storytelling and strategic messaging.Crisis Management: Developed and implemented responsive communication plans for various issues, maintaining transparency and trust with the community.Campaign Development: Spearheaded the Chamber’s rebranding and multiple community engagement campaigns, increasing visibility and participation in local programs.Data-Driven Decisions: Conducted qualitative and quantitative research to assess community needs and measure the impact of communication strategies. Contributed to long range planning as well as day-to-day deliverables.Achievements:• Developed VisitCastleRock.org, significantly enhancing tourism and business attraction.• Achieved 5-star accreditation from the U.S. Chamber of Commerce through a rigorous audit.• Launched initiatives during the pandemic, raising over $200,000 in new revenue.• Built alliances to improve cross-marketing opportunities within the community.Graphic Design: Proficient in Adobe Creative Suite (Photoshop, InDesign) and Canva for creating engaging visual content.CRM Systems: Experienced with Salesforce and GrowthZone for managing stakeholder relationships.Reporting Tools: Competent in Microsoft Office Suite (Word, Excel, PowerPoint) for effective communication and reporting.

Tax Consultation Support: Assisted C-level tax professionals in managing taxation matters, providing strategic tax-saving recommendations to enhance financial efficiency.Document Management: Prepared, organized, and maintained all tax documents, reports, and statements, ensuring accuracy and compliance with regulations.Collaboration: Worked closely with tax department staff to ensure alignment with company policies and adherence to professional standards.Compliance Assurance: Monitored compliance with company policies and ethical standards in tax assistant functions, promoting accountability and transparency.

Payroll Management: Processed bi-weekly payroll for over 150 employees, ensuring accuracy and timeliness in financial reporting.HR Documentation: Prepared and reviewed new hire paperwork, maintaining comprehensive employee records and ensuring compliance with employment regulations.Employee Relations: Managed vacation requests and tracked sick time, fostering a positive work environment through effective communication and support.

Recruitment and Selection: Planned and executed recruitment processes, including conducting background checks and coordinating new employee orientations.Policy Development: Developed and implemented HR policies and procedures, contributing to a culture of compliance and organizational excellence.Employee Engagement: Coordinated employee safety and wellness initiatives, published a monthly newsletter, and organized community engagement events to strengthen employee relations.

Sales and Marketing: Conducted in-person sales presentations and facilitated property tours, optimizing lead conversion and achieving monthly leasing quotas.Community Engagement: Planned and coordinated resident events, promoting positive resident relations and enhancing community engagement through effective communication.Content Creation: Developed and distributed a monthly property newsletter, ensuring residents were informed and engaged with community activities.