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Experienced integrated Marketing Associate with a demonstrated history of proven results in the B2B and B2C environments. Skilled in Marketing Strategy, Digital Marketing, Advertising, Lead/Demand Generation, Content Creation, Trade Show Logistics, Project Management and Design.
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Eco Battery
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Associate Brand Manager At Navico Group (A Division Of Brunswick Corporation)Navico Group Jul 2022 - PresentMettawa, Illinois, Us -
Marketing ManagerRelion Battery Nov 2020 - Aug 2022Menomonee Falls, Wisconsin, UsAs the Marketing Manager for RELiON Battery, I oversee the planning, implementation, and tracking of projects, each with their own specific timelines and deliverables. As an integrated partner with cross-functional teams, I execute plans to support key corporate initiatives and objectives, achieving short-term and long-term marketing and branding goals. -
Senior Marketing SpecialistAlpha High-Theft Solutions Dec 2011 - Jan 2020Thorofare, New Jersey, UsManaged and executed the communication and marketing program strategy for the Alpha® High-Theft Solutions brand of products with Checkpoint Systems.Responsibilities included:Trade events – Planning and implementation, product display coordination, customer-specific opportunities, logistics, social media and PR Advertising – Promoting Alpha solutions in targeted trade publications and digital outlets. Seeking out information from executive team and Product Management for press releases, social media, case studies and white papers to position Alpha as a thought leader.Front-line – Developing creative, branded materials to support sales team in their direct customer interactions. Producing product-specific presentations and tools + vertical market specific assets to drive engagement.Website – Continuous website updates (alphaworld.com) using Concrete5 CMS, tracking analytics and implementing initiatives to increase traffic to the site. Working through two website redesigns to keep site fresh and boost visitor interactions leading to ongoing lead development.Social media – Providing thought leadership through social participation with fresh messaging and engaging graphics/videos. Tracking success through analytics, growth in followers and inbound traffic.Digital – Understanding best practices and methodologies for implementing an integrated program through different digital channels to launch new and existing products while increasing brand reach and awareness. -
Project Manager - Marketing & Pr DepartmentAllen Tate Company Dec 2007 - Dec 2011Charlotte, Nc, UsOversee external agencies, freelancers and vendors as needed.Obtain cost estimates from outside vendors for corporate projects, prepare estimates and have quotes approved. Negotiate quotes if necessary to maintain efficiency.Review proofs for conformance to specifications and monitor vendors' adherence to quality expectations and deadlines.Create job jackets for corporate projects and ensure project documents are complete, current and stored appropriately.Generate and maintain schedules, timelines and calendars for a team of graphic designers that include multi-faceted projects in multiple regions.Proof read listing, display and online ads to ensure creative standards are met.Participate in creative strategy planning for campaign execution in regions that span the Carolinas on a monthly basis.Lead coordinator for annual Realtor convention for more that 1,500+ Realtors. -
Publications CoordinatorAllen Tate Company Apr 2004 - Dec 2007Charlotte, Nc, Us
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Publications Coordinator/Production ArtistAllen Tate Company Apr 2002 - Dec 2007Charlotte, Nc, UsCoordinate, design and layout Triad Showcase of Homes along with other regional listing ads.Proof read listing ads for multi-regional publications.Assist in recruiting and training new employees.
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Newspaper AdministratorAllen Tate Company Apr 2002 - Apr 2004Charlotte, Nc, Us
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Marketing AdministratorAllen Tate Company Mar 2001 - Apr 2002Charlotte, Nc, Us
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Marketing AdministratorAllen Tate Company Mar 2001 - Apr 2002Charlotte, Nc, UsAssisted Marketing Director and fellow team members with administrative tasks.Utilized experience in design to create invitations, certificates and flyers.Answered and solved marketing questions/problems for the Realtors.
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Operations AssociateGe Polymerland Jan 2000 - Jan 2001Mastered different internal applications that were used for customer support, inventory control and indexing.Trained new employees on internal applications and daily assignments.Obtained and applied the knowledge of item setup, price changes, product certifications and material safety data sheets.
Melissa Munson Skills
Melissa Munson Education Details
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Central Piedmont Community CollegeProject Management -
The Art Institute Of CharlotteResidential Design
Frequently Asked Questions about Melissa Munson
What company does Melissa Munson work for?
Melissa Munson works for Eco Battery
What is Melissa Munson's role at the current company?
Melissa Munson's current role is Associate Brand Manager.
What is Melissa Munson's email address?
Melissa Munson's email address is me****@****ate.com
What is Melissa Munson's direct phone number?
Melissa Munson's direct phone number is +133045*****
What schools did Melissa Munson attend?
Melissa Munson attended Central Piedmont Community College, The Art Institute Of Charlotte.
What are some of Melissa Munson's interests?
Melissa Munson has interest in Yoga, Interior Design, Movies, Reading.
What skills is Melissa Munson known for?
Melissa Munson has skills like Marketing, Advertising, Marketing Communications, Marketing Strategy, Social Media Marketing, Project Management, Online Marketing, Brand Development, Real Estate, Online Advertising, Indesign, Public Relations.
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