Melissa Shea
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Melissa Shea Email & Phone Number

Senior Growth Manager at WillowTree
Location: Raleigh-Durham-Chapel Hill Area, United States, United States 14 work roles 3 schools
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Current company
Role
Senior Growth Manager
Location
Raleigh-Durham-Chapel Hill Area, United States, United States

Who is Melissa Shea? Overview

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Quick answer

Melissa Shea is listed as Senior Growth Manager at WillowTree, based in Raleigh-Durham-Chapel Hill Area, United States, United States. AeroLeads shows a matched LinkedIn profile for Melissa Shea.

Melissa Shea previously worked as Growth Manager at Willowtree and Director of Digital Marketing at Tbe. Melissa Shea holds Bs, Marketing from Le Moyne College.

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Email format at WillowTree

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WillowTree

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Profile bio

About Melissa Shea

With a robust background in digital marketing and a specialization in growth strategies, my tenure at WillowTree has been marked by leveraging tools like Braze, Salesforce Marketing Cloud, Adobe Experience Platform, GA4, and Amplitude Analytics to drive sustainable growth. At the heart of my approach lies a commitment to data-driven decisions that optimize customer loyalty and increase lifetime value.

Current workplace

Melissa Shea's current company

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WillowTree
Willowtree
Senior Growth Manager
Holly Springs, NC, US
AeroLeads page
14 roles

Melissa Shea work experience

A career timeline built from the work history available for this profile.

Senior Growth Manager

Holly Springs, NC, US

Senior Growth Manager

Current
Jul 2022 - Present

Director Of Digital Marketing

Tbe

Cary, North Carolina

Feb 2020 - Mar 2021

Digital Marketing Manager

Tbe

Raleigh-Durham, North Carolina Area

Oct 2017 - Feb 2020

Senior Digital Marketing Specialist

Tbe

Raleigh-Durham, North Carolina Area

Dec 2016 - Oct 2017

Digital Marketing Specialist

Tbe

Raleigh-Durham, North Carolina Area

Feb 2016 - Dec 2016

Marketing And E-Commerce Manager

Durham, NC

Jun 2015 - Jan 2016

Digital Advertising And Marketing Coordinator

Hillsborough, NC

  • Craft strategic digital advertising campaigns on Google AdWords, YouTube, Facebook, Twitter, Pandora, and Spotify by creating compelling call-to-action copy, integrating site, keyword, and geographic targeting and.
  • Design, write, and execute email marketing campaigns in MailChimp driving new release and catalog sales for label and artist email lists through channel management, development and… Show more
  • Design, write, and execute email marketing campaigns in MailChimp driving new release and catalog sales for label and artist email lists through channel management, development and implementation, and ongoing campaign.
  • Oversee and direct graphic and video designers on best creative complements for ad graphic development and implementation including but not limited to, banner ads, video pre-roll ads and email graphics
  • Develop a full strategic email marketing redesign and strategy to improve overall open and click-through rates while boosting ecommerce sales and database subscribers Show less
Jul 2014 - Jul 2015

Digital Marketing Specialist - Contractor

  • Day-to-day coordination of email, social, paid-search, and content marketing campaigns including development, scheduling, copywriting, proofing, and execution
  • Wrote SEO-optimized content for digital campaigns through company-owned channels, third-party blogs, websites, social media outlets and press release networks
  • Established and maintained marketing and editorial calendars while working with executive team members to support company-wide initiatives
  • Developed holistic… Show more
  • Developed holistic, user-focused content strategies and marketing campaigns to identify industry influencers and outline collaboration opportunities to grow community following, increase consumer engagement, and.
  • Monitored high-volume paid-search campaigns and provided progress reports to mine insights, discover new audiences, and implement new initiatives to improve brand presence
Jan 2015 - May 2015

Account Manager/Copywriter

Syracuse, New York Area

  • Managed the day-to-day marketing activities of the agency’s top grossing client, including but not limited to weekly circular production and distribution to over 640,000 recipients, direct mail coordination, email.
  • Conducted extensive economic, social and demographic research for current clients and overall organic client… Show more
  • Conducted extensive economic, social and demographic research for current clients and overall organic client growth
  • Communicated with client at weekly status meetings while acting as primary liaison between client and internal creative, public relations, interactive, media and production departments
  • Developed an in-depth understanding of client's email marketing issues and created strategies to help increase sales and generate revenue
  • Prepared strategic creative briefs, timelines, estimates and invoices for new business proposals
Sep 2011 - Apr 2014

Website/Social Media Coordinator

Auburn, New York

Develop marketing and advertising plans for fund development, public relations, and technological projects. Interview and create promotional stories for grant and additional support while writing and disseminating press releases. Lead the department in a website reconstruction, design new hospital Wi-Fi logo, and develop new marketing techniques to.

May 2010 - Sep 2011

Associate Supervisor

Promote superior customer service and relations. Successfully complete all jobs and tasks by the requested time. Organize product shipment and all paperwork, delegate tasks to sales associates and handle customer complaints. Accurately file bookkeeping including, bank deposits, profit and loss analysis, cash management.Received 100 percent customer service.

May 2005 - Jun 2011

Sports Marketing Intern

Assist in planning and coordinating of the pre-game activity on the Syracuse University Quad and run game day promotions with ticketholders.

Sep 2010 - May 2011
3 education records

Melissa Shea education

Business

Suny Oneonta

Education record

Bishop Ludden High School
FAQ

Frequently asked questions about Melissa Shea

Quick answers generated from the profile data available on this page.

What company does Melissa Shea work for?

Melissa Shea works for WillowTree.

What is Melissa Shea's role at WillowTree?

Melissa Shea is listed as Senior Growth Manager at WillowTree.

Where is Melissa Shea based?

Melissa Shea is based in Raleigh-Durham-Chapel Hill Area, United States, United States while working with WillowTree.

What companies has Melissa Shea worked for?

Melissa Shea has worked for Willowtree, Tbe, Vert And Vogue, Yep Roc Music Group, and Weddings At American Stationery Co., Inc..

How can I contact Melissa Shea?

You can use AeroLeads to view verified contact signals for Melissa Shea at WillowTree, including work email, phone, and LinkedIn data when available.

What schools did Melissa Shea attend?

Melissa Shea holds Bs, Marketing from Le Moyne College.

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