Melissa Stevens Email and Phone Number
Melissa Stevens work email
- Valid
- Valid
- Valid
- Valid
- Valid
Melissa Stevens personal email
Melissa Stevens phone numbers
I focus on driving revenue growth strategy through customer/data analytics. Developing both consumer and B2B databases, creating segmentation profiles which are then used to identify best prospects for acquisition, and member engagement strategies. I apply these data-driven strategies to launch digital, social and offline marketing programs, deploy data capture and analysis methodologies, which allow for continuous performance improvement. I also implement CRM/marketing automation strategies and platforms.I am known for being able to drive highly strategic business growth plans, as well as being able to manage their tactical execution, and to develop high performance, yet nimble, sales and marketing teams. Specialties: Customer base growth strategy development and implementation, including sales strategy, lead generation, customer acquisition, digital and content marketing, engagement and retention program strategy development and execution.
Community Health Plan Of Washington
View-
Vp Community Engagement And GrowthCommunity Health Plan Of Washington Jul 2019 - PresentSeattle, Wa, UsLead the development, implementation and management of CHPW’s community and member engagement, retention and growth strategies and activities. Responsible for setting overall strategic growth and marketing direction for the company.
-
PresidentDirect Marketing Nirvana Feb 2017 - Jul 2019In interim leadership roles, I successfully partner with clients to understand long and short-term business objectives and growth goals, create marketing plans to achieve those goals, assess the organization’s internal resources for ability to execute the marketing plan, make recommendations on and implement optimal structure to ensure successful execution of the growth plan, and lead campaign development and execution. Successful track record of delivering immediate value, with professional growth for marketing staff and driving revenue growth.
-
Executive Director MarketingGroup Health Cooperative Jun 2011 - Jan 2017Led Group Health's digital and direct marketing efforts, including inbound marketing (SEO, content, paid social) and traditional outbound direct marketing to drive new customer acquisition for all health plan offerings (B2B and B2C), and engaging members in Group Health's care delivery systems. Successfully lowered $/acquisition for direct to consumer programs by 75%. Developed B2B and B2C databases, built profitability profiles and customer database marketing strategies. Led team deploying digital technology (marketing automation) to connect our members to our health and wellness offerings to build long-term loyalty and retention.
-
Director, Client Services (Account Management/Sales)Metia Jul 2010 - Jun 2011London, GbLed revenue growth through new business development and strategic Account Management. Provided strategic leadership to clients' looking for digital marketing support. -
PartnerOneaccord Aug 2006 - Jul 2010Kirkland, Wa, UsLed emerging and mid-market companies to break through revenue growth by providing interim sales/marketing executive leadership. In sales leadership roles, focused on transforming 'transaction-oriented sales teams' to 'consultative selling' and account management. Client engagements included VP Sales/Biz Development/Marketing roles for leading bearing manufacturer and several mid-size marketing services firms. -
Vice President, Account ServicesThe Hacker Group Jan 2001 - Jan 2006Seattle, Wa, UsLed sales and account management function for The Hacker Group, a leading West Coast Direct Marketing Agency. In that role, I was responsible for growing agency client base and revenue, managing the Account Management team and serving as trusted advisor and executive-level strategist for all clients. Doubled agency revenue in five years through account management organization transformation. Client list included Washington Mutual, Hilton Hotels, World Vision, VISA, Microsoft, Intel, Kaiser Permanente and a handful of Blue Cross Blue Shield organizations across the country. Doubled agency revenue in five years. -
Vice President, MarketingBirthday Express.Com Nov 1999 - Dec 2000Responsible for increasing the companys e-commerce revenue through improved customer acquisition and retention programs. Grew e-commerce revenue from $7 million to $17 million and from 30% to 50% of total sales. Redefined the internet advertising strategy from broad-based advertising program to tightly target email campaigns and partnerships Dropped customer acquisition cost from $250 to $25. Renegotiated or eliminated all online advertising contracts which did not meet $/acquisition hurdles Implemented SEM and Affiliate Marketing program Implemented several new web site content/functionality initiatives to improve sales conversion and customer retention Live Agent help technology Real Time product availability status Automated order shipment confirmation
-
Partner, Management SupervisorFoote Cone Belding Jul 1996 - Nov 1999Responsible for increasing the agencys revenue and profitability through acquiring, managing and growing a portfolio of agency clients. Grew agency revenue by developing strategic direct marketing and customer relationship marketing programs for existing clients. Led new business teams which won and developed key accounts including The New York Times, Hewlett-Packard and Pacific Bell Wireless Directed a seven-person account management team and all account management functions including strategic plan development, customer database analysis and management, creative strategy, project management and implementation
Melissa Stevens Skills
Melissa Stevens Education Details
-
Santa Clara UniversityEnglish
Frequently Asked Questions about Melissa Stevens
What company does Melissa Stevens work for?
Melissa Stevens works for Community Health Plan Of Washington
What is Melissa Stevens's role at the current company?
Melissa Stevens's current role is VP Community Engagement and Growth at Community Health Plan of Washington.
What is Melissa Stevens's email address?
Melissa Stevens's email address is me****@****ana.com
What is Melissa Stevens's direct phone number?
Melissa Stevens's direct phone number is +120695*****
What schools did Melissa Stevens attend?
Melissa Stevens attended Santa Clara University.
What skills is Melissa Stevens known for?
Melissa Stevens has skills like Lead Generation, Strategy, Digital Marketing, Direct Marketing, Email Marketing, Crm, Leadership, Marketing, Marketing Strategy, Integrated Marketing, Customer Acquisition, Online Advertising.
Free Chrome Extension
Find emails, phones & company data instantly
Aero Online
Your AI prospecting assistant
Select data to include:
0 records × $0.02 per record
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial