⭐ Developed and executed traditional and digital B2B marketing campaigns, specializing in content that builds traffic and copy that converts. 📈⭐ Routinely wrote copy for website pages, print ads, magazine articles, blogs, spec sheets, press releases, editorials, video storyboards, email campaigns, and social media posts in the brand voice.⭐ Crafted annual website content and growth optimization strategy.⭐ Led the 2023 website redesign and content overhaul of VMACAIR.com.⭐ Spearheaded the brand strategy and marketing launch for VMAC’s new multi-million-dollar air brake compressor division.

⭐ Designed lead-generation activities for the company’s B2B SaaS real estate platform, including SEO, social media, and community-building initiatives. ⭐ Wrote website copy, landing pages, and email campaigns to hook fresh leads and convert them into customers.⭐ Developed and implemented multi-channel promotional campaigns.⭐ Helped turn clients into Evangelists by creating support videos and assisting with annual tradeshow planning.

⭐ Invented a comprehensive training and education program that transformed junior writers into high-performing SEO specialists.⭐ Managed team's schedules and workloads to maximize efficiency.

⭐ Created content and SEO strategies for real estate websites, helping real estate agents generate new leads. ⭐ Developed, implemented, and analyzed complete SEO, PPC and social media campaigns.⭐ Worked directly with high-profile national brokerage clients⭐ Oversaw the social media strategy for a Shark Tank celebrity🦈