Melissa Dos Santos Email & Phone Number

Cambridge

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Cambridge, Ontario

• Duties include:
• Planning, developing and implementing effective marketing communication campaigns for conferences and exhibitions.
• Using the full marketing mix for the company’s marketing communications
• Writing copy for all marketing collateral, including brochures, letters, emails and websites
• Understanding the product and customer profile and write thorough specs for each conference/exhibition
• Monitoring ongoing campaign spend against the budget, keeping accurate records and highlighting where variances occur.

 Screen and call qualified candidates for available positions through Pivotal and its several clients Greet people when they walk in, find out what they are looking for, and get them set-up with the proper applications and documents needs to ensure the proper information is being obtained and delivered to all parties- Pivotal, Client, and Employee..

Developed and implemented external communications plansAssisted in preparation of Annual General MeetingPrepared communication materials (i.e. campaign and program brochures, information cards, media releases)Assisted with annual Mayor's Walk for VolunteerismDeveloped an internal communications planDeveloped and implemented Web 2.0 for organization

Event Management and Client CommunicationsManaged the daily calendar for the Branch Manager for internal and external meetingsManaged phone lines: screen, determine nature and urgency of call, transcribe voicemails, delegate and follow up to ensure customers requests are dealt with Prioritized and prepare customer letters, presentations and flyer.

Created customer interest in the line of productsAnswered customer inquiriesDetermined customers' needs through basic probing questions and offered appropriate solutions and productsManaged appointments with potential customersMaintained a large daily call volume of outbound calls. Average: 84-100 calls dailyMet daily sales quotas and post daily sales.

Interviewed and hired staff according to company standardsTrained employees on customer service, selling styles and techniques, how to register sales and enforced importance of maintain store sale quotasConducts bi-weekly staff meetingsMonitored and motivated staff customer service skills and daily salesBalanced cash floatExecuted store merchandising.

2004Organized school dancesContacted potential sponsorsMaintained contact with previous sponsorsHired entertainmentSupervised school dances

Catered large eventsHelped prepare for weddings and conferencesEnsured guests were satisfied and comfortable

Diploma, Public Relations

Conestoga College- Kitchener, Ontario Public Relations Diploma (Sept. 2007- April 2009) Key Courses:  Event Planning  Media Training and.

Public Relations Diploma

Key Courses: Event Planning Media Training and Presentations Skills Interpersonal and Group Dynamics PR Toolkit: Print Design and Production

Education record

Studied in Small Business and Entrepreneurship (Sept. 2005- Feb. 2006)