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Irina Alexander is listed as Marketing Strategy, Campaigns and Messaging | Portfolio Marketing at Dell Technologies, based in Austin, Texas Metropolitan Area, United States. AeroLeads shows a work email signal at mail.ru, phone signal with area code 512, 800, and a matched LinkedIn profile for Irina Alexander.
Irina Alexander previously worked as Global Marketing Content & Campaign Lead - OEM & Edge Solutions at Dell Technologies and Global Vertical Marketing Sr. Manager at Dell Technologies. Irina Alexander holds Marketing And Strategy Concentration from Duke University - The Fuqua School Of Business.
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AeroLeads found 1 current-domain work email signal for Irina Alexander. Compare company email patterns before reaching out.
I am a tenured professional with broad expertise in Marketing and Go-to-Market Strategy from Fortune 100 companies and an MBA from Duke University. I combine strategic vision and excellence in execution and successfully lead highly complex projects involving cross-functional and global teams to deliver outstanding results.In my current role at Dell, I am responsible for overseeing campaign strategy and content development, for orchestrating activation programs and for supporting major product launches for a multi-billion-dollar business at Dell by closely collaborating with the Product Group, Office of CTO, Sales, Regional Field Marketing, Digital Marketing, Strategic Partners, and more. Featured videos, eBooks, webinars, webpages, and other assets on my page represent examples of content and/or programs I have developed.
Listed skills include B2B Marketing, Strategy, Iot, Marketing Communications, and 36 others.
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A career timeline built from the work history available for this profile.
Round Rock, Texas, US
Leading main global marketing campaign for a multi-billion-dollar OEM & Embedded technology business at Dell. Responsibilities include developing campaign strategy, messaging and content across full marketing funnel (thought leadership, demand generation, sales plays, AR/PR, web properties, SEO, social media, webinars, trade shows/customer events)..
Round Rock, Texas, US
Leading vertical marketing campaign globally for a multi-billion-dollar OEM & Embedded business at Dell, with a focus on Industrial Automation and Defense: developing marketing strategy, messaging, content, demand generation and sales enablement to drive awareness, customer engagement, customer acquisition and pipeline.
Round Rock, Texas, US
Led marketing programs to drive demand, customer and partner engagement and sales enablement for IoT Solutions in AmericasSelected to lead Digital Marketing for OEM & IoT Solutions in Americas by collaborating with the global digital team. The specific areas include CRM, Eloqua nurture, website, search, webinars and other online programs
Round Rock, Texas, US
Developing and executing IoT Edge marketing strategy and programs in Americas ranging from Thought Leadership to Demand Generation to Sales Enablement. High focus on digital marketing. Collaborated with Sales, Product, PR/AR and Global marketing teams to orchestrate programs that drive customer acquisition, pipeline and revenue. Directly worked with.
Round Rock, Texas, US
Worked in the highly selective GTM Strategy team as part of the post-MBA Marketing Development Program.Share of Wallet and Line of Business Expansion in the US market: - Identified priority accounts that need to be Protected (represent 65% of Gross Margin) and identified a sizable opportunity to Expand and Grow business across 5 Core Lines of Business.
Round Rock, Texas, US
Commercial Business Organization (B2B) - Developed a dashboard to track effectiveness of digital marketing and direct mail campaigns across all commercial customer segments on a weekly basis- Streamlined communication between Marketing and Sales by creating a new process of delivering key marketing information to the Sales team on a regular basis
Paris, FR
- Led pre-merger organizational transformation project from the Commercial side (joint venture set up with the largest Russian bank). Managed cross-functional internal team and closely collaborated with external management consulting team.
Paris, FR
Was responsible for marketing communications and cross-selling in Russia. - Developed marketing plans and executed marketing campaigns to support product launches and promote key products (cash loans, savings) in the Russian market - Led strategic cross-selling project between two business units of BNP Paribas - Managed Privilege Program for the bank’s.
Paris, FR
Was responsible for a wide range of integrated marketing activities in the Russian market.
Akron, OH, US
Developed trade marketing strategy and implemented trade marketing plans in the Russian market.
Amsterdam, Noord-Holland, NL
Was responsible for a wide variety of marketing activities. Developed and executed several cross-functional projects from scratch, including field sales force project and sales force automation project. Launched the flagship Flat Screen TV in the Russian market, organizing strong advertising support with major consumer electronics retailers and achieving.
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Irina Alexander works for Dell Technologies.
Irina Alexander is listed as Marketing Strategy, Campaigns and Messaging | Portfolio Marketing at Dell Technologies.
AeroLeads has found 1 work email signal at @mail.ru for Irina Alexander at Dell Technologies.
AeroLeads has found 3 phone signal(s) with area code 512, 800 for Irina Alexander at Dell Technologies.
Irina Alexander is based in Austin, Texas Metropolitan Area, United States while working with Dell Technologies.
Irina Alexander has worked for Dell Technologies, Dell, Bnp Paribas Financial Services, The Goodyear Tire & Rubber Company, and Philips Consumer Electronics.
You can use AeroLeads to view verified contact signals for Irina Alexander at Dell Technologies, including work email, phone, and LinkedIn data when available.
Irina Alexander holds Marketing And Strategy Concentration from Duke University - The Fuqua School Of Business.
Irina Alexander is listed with skills including B2B Marketing, Strategy, Iot, Marketing Communications, Cross Functional Team Leadership, Sales Enablement, Marketing Strategy, and Project Management.
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