Hi, I’m Melody Baguear, a social communicator, marketing specialist, and entrepreneur passionate about connecting brands with their audiences through creative and effective strategies.I hold a degree in Advertising and Institutional Communication from UCA and have completed two master’s programs: one in Strategic Marketing and Sales Management at the University of Barcelona and another in Strategic and Creative Brand Communication Management at IED Barcelona. Additionally, I have complemented my education with studies in Fashion Marketing and Fashion Business.My career began with leading companies such as Avon and Getty Images, where I managed regional and global projects, deepening my expertise in digital marketing. Later, I decided to move to Barcelona, where I combined my academic studies with professional experiences in companies like Massimo Dutti and Catalunya Radio. My journey continued in Argentina, where I led digital strategies in agencies like ThinkY, managing campaigns for brands like Coca-Cola, Movistar, and Unilever, among others.At the age of 25, I created my first venture, Pastel, a women’s fashion brand that allowed me to combine my passion for fashion and marketing. This experience later inspired me to found Plus One Boutique, a creative digital agency with over five years of experience, specializing in digital marketing strategies, content, social ads, branding, and more.In parallel, I founded the academy #WorkshopsParaVos, where I share my knowledge with entrepreneurs and professionals looking to stand out in the digital world.Today, with over 15 years of professional experience, I continue building and leading projects from Barcelona with a strategic, creative, and impact-driven vision. I believe in the power of stories, innovation, and authentic connections to transform businesses and build memorable brands.