Melody Morton

Melody Morton Email and Phone Number

Writer | Traditional, Digital and Social Marketing Strategist | Problem Solver @ First PREMIER Bank/PREMIER Bankcard
united states
Melody Morton's Location
Sioux Falls, South Dakota, United States, United States
Melody Morton's Contact Details

Melody Morton personal email

n/a
About Melody Morton

I’m passionate about solving problems. Not math problems. Marketing problems. I work in words. I’m a former reporter, news producer, ad agency writer and Creative Director who uses words to solve marketing dilemmas for all types of industry clients. Curiosity and deadlines drive me.As an ad agency writer for nearly 19 years, I had the opportunity to write for a variety of clients. I’ve worked with state and city governments, economic developers, Convention and Visitors Bureaus, BID Boards, airport authorities, insurance companies, banks, retail stores, health care, telecommunications, lobbyists, manufacturers and non-profits. I was part of the team that helped two Governors, one U.S. Senator and a U.S. House of Representative get elected. I've written my share of long-form videos, brochures, television spots, websites, banners, billboards, direct mail pieces, social posts, radio commercials, newspaper and magazine ads. I get SEM and SEO. I love the thrill of live events, speech writing, producing and directing. Strategy intrigues me. There is something fulfilling about seeing it all work together. I’ve been blessed to receive state and national awards for tourism, non-profit work and political campaigns. While hese are amazing honors, my greatest satisfaction comes from knowing that I can make a difference by telling stories... using words and strategy to solve marketing problems.

Melody Morton's Current Company Details
First PREMIER Bank/PREMIER Bankcard

First Premier Bank/Premier Bankcard

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Writer | Traditional, Digital and Social Marketing Strategist | Problem Solver
united states
Website:
firstpremier.com
Employees:
835
Melody Morton Work Experience Details
  • First Premier Bank/Premier Bankcard
    Director, First Premier Bank Marketing
    First Premier Bank/Premier Bankcard Apr 2024 - Present
    Provides marketing strategy, support and execution for First PREMIER Bank’s various business lines. This includes digital and traditional marketing campaigns, social media planning, and support for corporate events and communications.
  • First Premier Bank/Premier Bankcard
    Sr Marketing Officer
    First Premier Bank/Premier Bankcard Mar 2019 - Mar 2024
    Sioux Falls, South Dakota
  • Sioux Falls Area Humane Society
    Board Member
    Sioux Falls Area Humane Society Jan 2022 - Present
  • Lawrence & Schiller
    Creative Director
    Lawrence & Schiller Nov 2013 - Apr 2019
    Led team in strategy, messaging and execution of all elements of a marketing campaign for several L&S clients. Keeper of the client’s brand voice, ensuring all elements of the campaign match goals, values and strategy of client. Wrote, produced and project managed content and marketing elements for clients in a wide variety of industries with budgets ranging from $200,000 to $10 million. Responsible for the research and execution of Search Engine Optimization (SEO) and Search Engine Marketing (SEM) keywords and content.
  • Lawrence & Schiller
    Senior Copywriter
    Lawrence & Schiller Jun 2005 - Nov 2013
    Responsible for ideation and creation of all elements of multimedia marketing campaigns. Lead creative for L& S clients and projects.
  • Lawrence & Schiller
    Copywriter/Account Coordinator
    Lawrence & Schiller Nov 2003 - May 2005
    Copywriter/Account Coordinator (2003-2005)- Responsible for writing elements of marketing campaigns. Also responsible for coordination with client and internal teams for approval and strategy.
  • Lawrence & Schiller
    Writer/Producer
    Lawrence & Schiller Nov 2000 - Oct 2003
    Responsible for writing and coordinating broadcast and website projects, including finding commercial talent, locations and crew. Also helped with coordination of website projects including assisting with content, flowcharts and client approvals.
  • Children'S Care Hospital And School
    Public Relations Coordinator
    Children'S Care Hospital And School Nov 1999 - Nov 2000
    Responsible for writing and distributing weekly employee newsletter. Wrote and distributed press releases and acted as media liaison. Represented CCHS at tradeshows and events.
  • Kelo Tv
    Aberdeen Bureau Chief/Weekend Reporter/Morning Show Producer
    Kelo Tv Dec 1994 - Oct 1999
    Morning Show Producer (1997-1999) - Responsible for producing and writing live news content for KELOLAND This Morning (2 hours), After Nine (1/2 hour) and Midday In KELOLAND (1/2 hour). Also, responsible to write and produce news programming when needed.Aberdeen Bureau Chief (1995-1997)- Responsible for writing, shooting and editing daily stories. Aberdeen Bureau covered all of northern and some sections of central South Dakota.Six and Ten Production Assistant and Weekend Reporter (1994-1995)- Assisted with the production of the six and ten o’clock newscasts, including graphics, closed captioning and teleprompter. Worked as a part-time weekend reporter while finishing college degree.

Melody Morton Skills

Email Marketing Creative Direction Advertising Marketing Communications Copywriting Social Media Marketing Creative Strategy Brand Development Seo Media Relations Press Releases Public Relations Copy Editing Broadcast Creative Writing

Melody Morton Education Details

Frequently Asked Questions about Melody Morton

What company does Melody Morton work for?

Melody Morton works for First Premier Bank/premier Bankcard

What is Melody Morton's role at the current company?

Melody Morton's current role is Writer | Traditional, Digital and Social Marketing Strategist | Problem Solver.

What is Melody Morton's email address?

Melody Morton's email address is me****@****l-s.com

What schools did Melody Morton attend?

Melody Morton attended University Of Sioux Falls.

What skills is Melody Morton known for?

Melody Morton has skills like Email Marketing, Creative Direction, Advertising, Marketing Communications, Copywriting, Social Media Marketing, Creative Strategy, Brand Development, Seo, Media Relations, Press Releases, Public Relations.

Who are Melody Morton's colleagues?

Melody Morton's colleagues are Gavin Jurgens, Elena Can, Connie Fogel, Alex Mclain, Amanda Martz, Diane Shea, Brandy Degen.

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