Melissa Plummer Email & Phone Number

Atlanta, Ga, Us

- Collaborating with both marketing peers and technical experts to create assets, programs, and processes that ultimately engage both prospects and clients to impact demand for Fusion Connect.- Leverage HubSpot to create and send out a monthly Customer Newsletter to our customer base that includes an executive message, any active promotions, upcoming events, most recent blogs, most recent podcast episodes, highlights a product, and provides helpful tips.- Create and send out a monthly Prospect Newsletter to our prospect base that includes a tech topic of the month related to our products and services, most recent blogs, most recent podcast episodes, highlights a product, upcoming events, and drives traffic to our internet speed test site. - Leverage HubSpot to create and send out a bi-weekly Channel Newsletter to our channel contacts that includes an executive message, partner resources, upcoming events, most recent blogs, most recent podcast episodes, highlights a product, and features active promotions.- Work and meet with our current vendor weekly to create and develop upcoming event assets as needed.- Leverage Canva and Adobe Acrobat for quick design needs.- Work to produce a weekly podcast episode using GoTranscript for transcript creation and BuzzSprout, LinkedIn, and YouTube for social promotion.- Meet with Account Owners to develop company Case Slides on key customers to eventually develop into full Case Studies.- Manage the Marketing Department’s Budget, Vendor Invoices and PO’s.- Leverage HubSpot to send out Client Communications, Notifications, and Updates as needed.- Routinely update the Corporate PowerPoint templates as changes are made.- Work with vendor to design and update companywide content assets.- Work with Sales Leaders to create market plans for upcoming promotions.- Work with Microsoft Alliance Manager for Microsoft submissions.

Atlanta, Ga, Us

- Worked alongside the Marketing, Product, and Sales Teams to work on driving demand for Fusion Connect services.- Continuously learned about the changing technology stack through product and sales training sessions.- Worked within HubSpot to create a subscription-based prospect email meant to add value into their everyday jobs while also positioning the content to promote Fusion Connect products.- Wrote and published 3 blogs a week using SEO research with my advisor for key terms to help Fusion Connect get found digitally.- Built out email, LinkedIn, and blog packages that aligned altogether for the BDR and Sales Teams to utilize in their prospecting efforts.- Joined weekly Web Team calls to collaborate on building out demand campaigns and new website features to improve Fusion Connect’s digital presence.- Improved landing pages for demand campaigns regarding content and user experience.- Joined monthly GTM calls to ensure companywide efforts were aligned.- Helped to build, track, and design LinkedIn advertisements to promote Fusion Connect services.- Learned how to leverage ChatGPT for content creation.

Wayne, Pa, Us

- Actively built new lead lists every few weeks utilizing ZoomInfo and LinkedIn Navigator.- Ran BDR team meeting at least once a month on topics I found most useful. This included a team building exercise, role playing, feedback on performance across the team, and discussion session around what is working for others.- Joined weekly sales calls for territory I worked to provide my feedback.- Set up meetings for sales teams using Microsoft Teams and Outlook. Introduced sales personnel for meetings with prospects and took detailed notes during these meetings.- Actively used SalesForce to organize prospects and transfer leads to sales people after initial meetings.- Actively chased lost opportunities and other contacts within targeted companies.- Worked closely with sales directors and product specialists to learn best practices when it came to sales and gain in-depth knowledge of solution stack.- Continuously gained knowledge through product training and research.- Utilized new strategies when something was not working, and shared these with my team.- Cold called, emailed, and connected with targeted prospects.- Worked within a commercial new business team and enterprise teams during my time here.

East Lansing, Mi, Us

Worked as an undergraduate learning assistant for a math course at MSU that involved every day calculations.- Taught two lectures twice a week to a class of around 25 students each.- Tutored a few hours a week at the Math Learning Center to assist anyone in Calc II and below in their courses.- Graded papers every week, including exams and projects.- Promoted teamwork amongst classmates through group activities in class.- Met with other Learning Assistants and Lead Professor each week to get course material and review.- Provided weekly feedback to Math Department on structure of course.

Gerlingen-Schillerhöhe, Baden-Wuerttemberg, De

- Built upon previous summer experience.- Helped to reflash ABS modules.- Test drove Polaris Slingshot.- Toured Bosch 2WP proving grounds.- Researched top causes for snowmobile crashes for upcoming presentation on safety.- Sat in on company-wide meetings each week.- Worked on presentation skills to executive team members.

Gerlingen-Schillerhöhe, Baden-Wuerttemberg, De

- Forecasted future sales and inventory need.- Reviewed past forecasted files and cross-checked it with current data.- Shadowed various team members including Sales Engineers, Sales Directors, Sales Coordinator, Sales Vice President.

- Shadowed the engineering team when surveying the road at various accident sites.- Actively learned AutoCAD through software tutorials.- Performed office tasks daily like organizing emails, photos, and documents to help prepare for upcoming cases.

Master Of Business Administration - Mba, Grad Certificate In Business Analytics

Bachelor Of Science - Bs, Applied Engineering, Concentration In Technical Sales