Mel Smith

Mel Smith Email and Phone Number

Associate Vice President, Marketing and Strategic Communications (Interim) @ University of La Verne
Menifee, CA, US
Mel Smith's Location
Menifee, California, United States, United States
Mel Smith's Contact Details

Mel Smith personal email

n/a
About Mel Smith

Chair of the Black Engagement Network at Veralto CorporationMember of the Pathfinders Program at Veralto CorporationAreas of focus: Organizational leadership, marketing strategy, content strategy, product launch excellence, technology planning, search engine optimization & marketing, data-driven decision making, and data/analytics.

Mel Smith's Current Company Details
University of La Verne

University Of La Verne

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Associate Vice President, Marketing and Strategic Communications (Interim)
Menifee, CA, US
Mel Smith Work Experience Details
  • University Of La Verne
    Associate Vice President, Marketing And Strategic Communications (Interim)
    University Of La Verne
    Menifee, Ca, Us
  • Veralto
    Director Of Marketing
    Veralto Dec 2023 - Present
    Waltham, Ma, Us
    Developing and shaping strategies to position Aquatic Informatics for sustainable long-term growth. Working closely with Product Management, Sales, and our Digital Growth Team to achieve growth and share gain in AQI markets.
  • Veralto
    Senior Manager, Global Marketing & Strategic Growth
    Veralto Feb 2021 - Dec 2023
    Waltham, Ma, Us
    Driving growth through global marketing campaigns, sales enablement, and commercial operations.
  • Veralto
    Global Marketing Manager
    Veralto May 2019 - Feb 2021
    Waltham, Ma, Us
    Responsible for developing effective growth strategies that reach markets and customers across all major industries and geographies through campaign outreach. Oversee the planning and execution of marketing programs that build the McCrometer brand and drive sales of McCrometer products and services.
  • Veralto
    Marketing Campaign Manager
    Veralto Jan 2018 - May 2019
    Waltham, Ma, Us
    - Developing and executing US and international marketing campaigns including product launches, customer facing programs and materials, advertising, email, direct mail, PR, and web content. - Managing the lead generation process, developing and executing lead nurturing and loyalty programs.
  • Vanguard University
    Associate Director
    Vanguard University Aug 2013 - Aug 2017
    Costa Mesa, Ca, Us
    Worked in the Office of Marketing and Communications responsible for university website, marketing, communications, and business/content strategies that support the overall strategic goals of the University.
  • Amn Healthcare
    Senior Marketing Executive
    Amn Healthcare Jul 2010 - Aug 2013
    Dallas, Tx, Us
    Experience in project management, digital marketing & communications, and social media. Manage product development & social media marketing efforts for company with $1 billion in annual revenues and 1200 employees. Responsible for the product enhancements of all 25+ websites in our portfolio as well as internal community initiatives. Liaison between business owners and IT department.
  • Ceb, Now Gartner
    Product Lead
    Ceb, Now Gartner Nov 2009 - Aug 2010
    Arlington, Va, Us

Mel Smith Skills

Social Media Marketing Marketing Strategy Social Media Management Leadership Product Management Strategic Partnerships Product Development Online Advertising Digital Marketing Online Marketing Strategic Planning Lead Generation Email Marketing

Mel Smith Education Details

  • Northeastern University
    Northeastern University
    Organizational Leadership
  • Harvard Business School
    Harvard Business School
    Business Analytics
  • California State University, Fresno
    California State University, Fresno
    Economics

Frequently Asked Questions about Mel Smith

What company does Mel Smith work for?

Mel Smith works for University Of La Verne

What is Mel Smith's role at the current company?

Mel Smith's current role is Associate Vice President, Marketing and Strategic Communications (Interim).

What is Mel Smith's email address?

Mel Smith's email address is me****@****get.com

What schools did Mel Smith attend?

Mel Smith attended Northeastern University, Harvard Business School, California State University, Fresno.

What skills is Mel Smith known for?

Mel Smith has skills like Social Media Marketing, Marketing Strategy, Social Media, Management, Leadership, Product Management, Strategic Partnerships, Product Development, Online Advertising, Digital Marketing, Online Marketing, Strategic Planning.

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