Experienced about the product management, product launch activities, product marketing strategies, understanding customer needs, value based sales, presentations, competitive analysis, market survey, local meetings, congress organizations, trainings.
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Co-FounderSmag Coffeeİstanbul, İstanbul, Tr
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FounderMella Consulting Apr 2024 - Present -
Managing Partner / Commercial Director3E Industrial Engineering Apr 2016 - Presentİstanbul, Türkiye- Develop and implement commercial strategies aiming to accelerate growth- Managing marketing activities- Finding out new product lines and be in contact with the main companies -
Marketing Manager & Dbs AgentRadiometer Turkey Jan 2015 - Apr 2016Istanbul/TurkeyLeading marketing activities;- Preparation of marketing plan & campaigns- Project development and leading these projects- Establish relationship and collaborates with KOL- Manages both internal and external events- Monitors trends and improve market intelligence by obtaining latest updates on competition- Monitor Marketing Project Funnel- Support to establish strong brand- Practice Voice of Customer for current and future products- Developing and monitoring market survey- Preparation and execution of product launches- Work in coordination with global marketing team- Monitoring new potential markets- Preparation of newsletter on focused product line or subject- Update of company website- Implementation of Transformative Marketing- Preparation of Value Based Selling documents- Close relationship with dealers- Knowledge transfer on reimbursement- Monitoring the status of registration of products to National Information Bank -
Product ManagerRadiometer Turkey Jul 2011 - Jan 2015Istanbul / TurkeyProduct management, product launch activities, creating marketing strategies, congress organizations, trainings, work in coordination with global marketing teams on project basis.
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Training ExpertBiomerieux Oct 2010 - Jul 2011Istanbul / TurkeyTraining of groups coming from other countries and also end users in Turkey. -
Product SpecialistMak Medical Jun 2006 - Aug 2010Istanbul / Turkey- Product management- Setting sales forecast - Selling Miltenyi Biotec product portfolio- Congress organizations- Trainings- Dealer management
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Quality Control ManagerRta Laboratories Feb 2005 - Nov 2005Kocaeli / TurkeyQuality control of production area, row materials and end products.
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Sales RepresentativeBiomerieux Jan 2003 - Feb 2005Istanbul / TurkeySales activities of especially microbiology products to defined customers.
Meltem Dağdeviren Lale Skills
Meltem Dağdeviren Lale Education Details
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Master Degree -
İstanbul Üniversitesi Cerrahpaşa Tıp FakültesiMedical Biology -
Küçükyalı Kadir Has Lisesi1 Year English Preparatory Year
Frequently Asked Questions about Meltem Dağdeviren Lale
What company does Meltem Dağdeviren Lale work for?
Meltem Dağdeviren Lale works for Smag Coffee
What is Meltem Dağdeviren Lale's role at the current company?
Meltem Dağdeviren Lale's current role is Co-Founder.
What schools did Meltem Dağdeviren Lale attend?
Meltem Dağdeviren Lale attended Marmara Üniversitesi, İstanbul Üniversitesi Cerrahpaşa Tıp Fakültesi, Küçükyalı Kadir Has Lisesi.
What skills is Meltem Dağdeviren Lale known for?
Meltem Dağdeviren Lale has skills like Product Marketing, Product Launch, Marketing, Competitive Analysis, Training, Medical Devices, Strategy, Sales Management.
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