I lead the marketing and sales efforts to drive business growth and build lasting client relationships. My role includes developing and executing strategic marketing campaigns as well as identifying and cultivating new business opportunities.

-Development, implementation, financial management and post-analysis of strategically grounded marketing programs.-Serve as an agency liaison with client, internal teams and third party vendors to execute promotional programs, often time with national reach-Serving clients such as Frito-Lay, UniPro Foodservice Cooperative, High Liner Foods-Through client partnerships I've also worked with Subway, Firehouse Subs, and Jersey Mike's.

-Provide account service for clients ranging from local companies to global brands-Establish and maintain daily client contact -Develop estimates and secure approvals -Write briefs and lead creative team meetings -Maintain timelines and budgets-Keep status reports up-to-date and complete monthly billing-Manage projects to completion by working with the creative team to keep client business goals and needs in focus-Research to maintain thorough knowledge of the brand and competitors -Proofreading and editing documents-Communicate with website developers for website/app updates and redesign-Use strategic thinking to solve client needs-Development of presentations for internal and client needs

-Use organizational and leadership skills to manage a group of 7 account planners and market research analyst-Practice effective communication skills by keeping rest of team up to speed on strategy developments during weekly meetings-Ensure ideas are relevant to overall goals of the campaign-Guide research efforts to so they uncover relevant information useful to reach the current target market and understand the client thoroughly

-Keep up visual appearance of store by keeping window display current and clothing on floor uncluttered and easily accessible-Maintain social network by updating sales and creating and photographing looks-Actively listen and translate customer vision

-Also worked for Prescriptives, Origins, Christian Dior, and Lancôme during this time-Increased counter sales an average of 50%-60%-Maintain current product knowledge and techniques

-Support and mentored new hires and sales employees -Create visual displays that increase traffic and maximize sales-Listen to customer to uncover their needs and offer viable and desirable product solutions -Exceed sales goal by an average of 25%