My 16-year career in the marketing field within the entertainment and hospitality industry was crafted by my passion for building a brand's storyworld. Sparking a journey to bring brands and their people closer together at Disney, Universal, and other franchises.With a specialty in strategic thinking and planning, my career has equipped me with a diverse skill set including project management, relationship building, and more.With a Graphic Design foundation, my responsibilities allowed me to build a team, projects, campaigns, and programs from conception to execution establishing digital and in-person experiences and compelling storytelling content. I also developed a proven fan-building methodology allowing brands to move consumers from curious to advocates. This career gave me the ability to lead, consult, think strategically, leverage creativity, create partnerships, advocate for channels, organize, and problem-solve. My value is that I understand the complexity of human behaviors, whether internal or external and how to move teams from ideation to execution while elevating a consumer's brand experience.