Melvin Das Clement Email & Phone Number

A Digital Marketing and IT professional with more than 16 years of experience working across a wide variety of industries as an Operations Analyst, Digital Strategist, Training, Sales, and Social Media Marketing background.Skills & abilitiesDigital Marketing- Setup campaigns in various platforms like Campaign Manager, Appnexus, Brightroll, etc. Monitored and optimized campaigns to achieve their targeted impressions.- Created campaigns & events, scheduled posts, and monitored business pages on Social Media Websites.- Monitored and tracked the efficiency of online campaigns and website traffic using Google Analytics- Search engine optimization- Monitored online media using Meltwater News and Meltwater Buzz for competitor analysis- Installed and Administered Magento e-commerce tool. Designed and administered e-commerce website www.organicworldretail.com- Used Duda Mobile for mobile website conversion.Data Analysis- Generated performance reports from Google Analytics and Social Media Websites. - Generated report from Meltwater news and Meltwater Buzz for Competitor Analysis.- Generated performance reports from Campaign Manager and Appnexus Console.Training- Trained team for handling social media business pages and end-user training for e-commerce tool- Conducted training for SAP BW/BO/HANA- Created training materials including step-by-step procedures, end-user manuals, and QRCs.SAP- BW Skills: Design and modeling of Data Warehouse Objects, Data staging and extraction, Transportation connections, Data Loading and Validation, Performance Tuning and Optimization, Query Designer, Real-Time Data Acquisition, and Virtual Providers.- BO Skills: Universe Designing, Web Intelligence, Crystal Reports, Xcelsius, QAAWS- HANA Skills: HANA Architecture, System Landscapes, Data Services, Replication, Modeling, Reporting, User Management- R/3 Skills : Application-specific DataSource [Standard and custom], Cross Application-specific DataSource, DataSource Enhancements