Dynamic results-driven leader and team player with a robust background in Web3 technologies, blockchain ecosystems, and decentralized solutions. Proven track record in strategic planning, business development, marketing campaigns, strategic partnerships, and community engagement within the FinTech and Web3 space. Extremely passionate on driving innovation and spearheading growth in emerging markets.
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Chief Operating OfficerCrypticornSingapore -
Head Of Operations And MarketingTrinitypad Sep 2024 - PresentEffortless Investing For EveryoneTrinityPad is a launchpad that allows investors to back the best early-stage companies with ease, focusing on security, simplicity, and automation at its core.Our Vision: Leading the Way in Web3 InnovationWe envision a future where every entrepreneur can access the essential resources to thrive in the decentralized economy. By empowering innovators, we strive to lead the way in shaping the future of Web3, unlocking limitless potential and opportunities.Our Mission: Transforming Web3 Entrepreneurship and InvestingAt TrinityPad, our mission is to equip entrepreneurs with the essential tools and resources to launch, manage, and scale Web3 businesses, driving groundbreaking innovation in the decentralized economy. We strive to build a holistic ecosystem that removes barriers and fuels the next wave of Web3 innovation. -
Affiliate PartnerOkx Mar 2024 - Present -
Affiliate PartnerBybit Sep 2023 - Present -
Strategic AdvisorMetavi World Pte Ltd Jan 2024 - Sep 2024Key Contributions:• Provided strategic guidance on integrating Web3 technologies and decentralized solutions into MetaVI's product roadmap and business strategies• Conducted in-depth market research to shape marketing strategies and go-to-market roadmaps for user products and experiences, and led the integration of Web3 solutions in the company• Developed and executed key venture strategies in Web3 investments• Engaged with key stakeholders including industry experts, and represented MetaVI World at industry events and networking opportunities, in internationally acclaimed conferences and events• Contributed to the creation of thought leadership content and industry reports on Web3 topics. -
Chief Operating OfficerMetavi World Pte Ltd Sep 2022 - Dec 2023SingaporeKey Contributions:• Streamlined cross-functional teams, both physical and remote, across Singapore, Malaysia, Taiwan, and Philippines, and implemented Figma workspace as a key collaborating platform for marketing assets, from initial product design to customer journey roadmap• Led and presented high level partnership proposals with key partners like The Sandbox, Asia Blockchain Association, LongHash Ventures, Tokenize etc, to secure agreements for the company as part of the execution roadmap for high-impact marketing strategy• Engaged with key stakeholders including industry experts, and represented MetaVI World at industry events and networking opportunities, in internationally acclaimed conferences and events.• Established and monitored key performance indicators (KPIs), metrics, to track progress against strategic goals and drive accountability and transparency throughout the organization• Educated internal teams on Web3 principles and use cases, fostering a culture of innovation and collaboration, and empowering employees to embrace decentralized technologies -
Head Of Operations And MarketingMetavi World Pte Ltd Jan 2022 - Sep 2022Key Contributions:• Led the development and marketing of MetaVI World’s first real world utilities backed, NFT community projects "Founders Club" and "Muse", that generated more than US$3.5million revenue for the company within the first year• Built and nurtured an active community of users, and spearheaded community-building initiatives, growing a fully engaged user base to over 10,000 within the first year• Fostered a culture of innovation, creativity, and excellence, encouraging team members to think outside the box, challenge the status quo, and pursue continuous learning and development -
Premier ConsultantAia Singapore Dec 2018 - Dec 20211 Robinson Rd, Aia Tower, Singapore 048542Key Contributions:• Developed customized financial plans and investment strategies that aligned with the unique goals and objectives of our clients, helping them achieve financial security and success• Provided expert guidance and recommendations on insurance solutions, investment products, and wealth management strategies, resulting in increased client satisfaction and retention• Cultivated and maintained strong relationships with clients, serving as their trusted advisor and primary point of contact for all financial matters, and proactively addressing their evolving needs and concerns• Participated in business development activities, including client prospecting, networking events, and seminars, to expand AIA Singapore's client base and drive revenue growth• Collaborated effectively with internal teams to ensure seamless execution of client service delivery and adherence to regulatory requirements -
Key Account ManagerLsh Industrial Solutions Jan 2017 - Nov 20181 Penjuru Close, Singapore 608617Key Contributions:• Expanded the company's client base by cultivating and nurturing relationships with key accounts• Identified and capitalized on upselling and cross-selling opportunities within existing accounts, leading to a notable uplift in sales and profitability across product lines• Implemented proactive account management strategies, resulting in improved customer satisfaction scores and retention rates• Led contract negotiations and pricing discussions with key accounts, securing favorable terms and agreements that enhanced profitability and long-term partnership value• Collaborated closely with internal teams to develop and deliver customized solutions and value-added services that addressed the specific needs and challenges of key clients• Provided strategic insights and market intelligence to director of sales, to capitalize on emerging opportunities and drive sustainable growth -
Corporate Sales TrainerSalesworks Group Asia Jan 2016 - Dec 2016250 Tanjong Pagar Road, #10-01 St. Andrew’S Centre Singapore 088541Key Contributions:• Developed and implemented tailored sales training programs that addressed the specific needs and challenges of our corporate clients• Introduced innovative training methodologies and interactive learning techniques, such as scenario-based simulations and peer-to-peer coaching• Collaborated closely with sales managers and executives to identify areas for improvement and develop targeted training interventions• Conducted comprehensive assessments and evaluations of training outcomes, leveraging feedback from participants and performance metrics• Provided ongoing coaching and support to sales representatives, equipping them with the skills, tools, and confidence needed to overcome challenges, adapt to market dynamics
Melvin Lek Education Details
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Economics And Finance -
Science -
Management Studies -
Gce Ordinary Level
Frequently Asked Questions about Melvin Lek
What company does Melvin Lek work for?
Melvin Lek works for Crypticorn
What is Melvin Lek's role at the current company?
Melvin Lek's current role is Chief Operating Officer.
What schools did Melvin Lek attend?
Melvin Lek attended Rmit University, Anglo-Chinese Junior College, Sim Global Education, River Valley High School.
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