Melvin Roane Email and Phone Number
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Accomplished in transforming partnership programs and scaling revenue for high-profile clients, including Nike and Pepsi, I excel in strategic partnership development and team leadership. At Roane Consulting Group, I spearheaded initiatives that significantly expanded client ROI and satisfaction. Expert in sports & entertainment marketing and adept at cross-functional collaboration, my strategies consistently exceed revenue targets by optimizing operational efficiencies. Steering Roane Consulting Group as a Managing Partner, my corporate sponsorship and brand management expertise drive our mission to elevate organizational visibility through strategic partnerships. Our team's proficiency in business relationship management and big-picture thinking has consistently fostered innovative marketing campaigns that resonate with diverse audiences.At Alonzo Mourning Charities, our accomplishments included a 15% annual increase in sponsorship revenues and a significant reduction in operational costs through strategic partnerships. This approach enhanced the charity's national profile and aligned with our commitment to supporting and empowering youth, exemplifying the values that continue to guide my professional endeavors.
Roane Consulting Group
View- Website:
- roaneconsulting.com
- Employees:
- 2
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Managing Partner / OwnerRoane Consulting Group Jul 2005 - PresentMiami, FloridaThe Roane Consulting Group specializes in assisting organizations in identifying sponsorship/branding opportunities and enhancing their community profile.• Serves as the senior partner of a forward-thinking consulting firm. RCG specializes in assisting organizations in identifying sponsorship/branding opportunities and enhancing their community profile. • Demonstrates a strong understanding of managerial concepts and techniques in project/change management, idea creation, employee… Show more The Roane Consulting Group specializes in assisting organizations in identifying sponsorship/branding opportunities and enhancing their community profile.• Serves as the senior partner of a forward-thinking consulting firm. RCG specializes in assisting organizations in identifying sponsorship/branding opportunities and enhancing their community profile. • Demonstrates a strong understanding of managerial concepts and techniques in project/change management, idea creation, employee development, coaching, and cross-team effectiveness.• Manages an organization of talented marketers whose backgrounds include but are not limited to the following industries: television, radio, newspapers, consumer products, tourism, special events marketing, sports properties, and facility management. Show less
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Director Of Sponsorship / DevelopmentAlonzo Mourning Charities Jan 2006 - Mar 2008Miami, Florida, United StatesAlonzo Mourning Charities, Inc. (AM Charities) is a non-profit 501(c) (3) public fundraising organization. AM Charities’ mission is to provide support and services to enhance the lives of youth. • Annually increased sponsorship revenues by 15%. Total fundraising exceeded more than $1 million dollars annually.• Reduced operational costs by 20% by developing unique strategic partnerships with sponsorship partners. • Led the development and implementation of the foundation’s… Show more Alonzo Mourning Charities, Inc. (AM Charities) is a non-profit 501(c) (3) public fundraising organization. AM Charities’ mission is to provide support and services to enhance the lives of youth. • Annually increased sponsorship revenues by 15%. Total fundraising exceeded more than $1 million dollars annually.• Reduced operational costs by 20% by developing unique strategic partnerships with sponsorship partners. • Led the development and implementation of the foundation’s sponsorship strategy through speaking engagements, networking events, sponsorships that enhanced the profile of the foundation nationally.• Managed various aspects of the sponsorship programs to include but are not limited to contract fulfillment including television, radio and print elements, ticket allocation, corporate hospitality, event signage / marketing and promotional efforts which result in a reduction in operational expenses. Show less
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Vice President - Client ServicesJohnson Inc. Jan 2000 - Jun 2005Richmond, Virginia, United StatesJohnson, Inc. is a full-service marketing firm that provides a full range of marketing services, including corporate branding, advertising, and public relations services. • Increased sponsorship revenue by 17% annually by selling, managing, and implementing Johnson, Inc. sponsorship projects. • Served as the lead marketing consultant during the multi-million dollar renovation of the Richmond Coliseum, increasing advertising revenue by 25%. • Increased marketing revenue by 50%… Show more Johnson, Inc. is a full-service marketing firm that provides a full range of marketing services, including corporate branding, advertising, and public relations services. • Increased sponsorship revenue by 17% annually by selling, managing, and implementing Johnson, Inc. sponsorship projects. • Served as the lead marketing consultant during the multi-million dollar renovation of the Richmond Coliseum, increasing advertising revenue by 25%. • Increased marketing revenue by 50% while serving as the lead marketing consultant for the Richmond Coliseum by developing sales/marketing programs, prospecting, and selling luxury suites/clubs.• Accounted for a 15% growth in net earnings by creating sponsorship revenue streams by identifying and cultivating relationships with strategic business and government partners, resulting in a 12% reduction in costs. • Represented several collegiate sports leagues including the Colonial Athletic Association (CAA) Show less
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District Sales ManagerUsa Today 1990 - 1996
Melvin Roane Skills
Melvin Roane Education Details
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Corporate Sponsorship - Brand Management -
Brand Management / Corporate Sponsorship
Frequently Asked Questions about Melvin Roane
What company does Melvin Roane work for?
Melvin Roane works for Roane Consulting Group
What is Melvin Roane's role at the current company?
Melvin Roane's current role is Managing Partner / Owner @ Roane Consulting Group | Business Relationship Management.
What is Melvin Roane's email address?
Melvin Roane's email address is mr****@****day.com
What is Melvin Roane's direct phone number?
Melvin Roane's direct phone number is +180450*****
What schools did Melvin Roane attend?
Melvin Roane attended Virginia Commonwealth University, Virginia Commonwealth University.
What are some of Melvin Roane's interests?
Melvin Roane has interest in Reading, Skiing, Basketball, Listening To Jazz.
What skills is Melvin Roane known for?
Melvin Roane has skills like Marketing, Advertising, Sponsorship, Leadership, Brand Development, Management, Event Planning, Strategic Partnerships, Social Media Marketing, Public Relations, Brand Management, Marketing Strategy.
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