Granito Marketing is an advertising agency, created to satisfy any customer needs. The key to success is using a young communicative style, within a very close-knit and highly qualified team. Our achievements are absolutely driven by innovation. Within Granito Marketing are conveyed two important brands, related to the online reputation defense: Sisunetwork and TrueReview.Within the team my tasks are as follows:- Collaboration in defining the role of the company in the market (mission)- Creation of economic documents- Administrative management- Contracts- Planning strategies for increasing sales, taking responsibility for the objectives set- Identification and segmentation of the target market- Management of the services offered, keeping the company range competitive- Financial management control- Coordination and promotion of the professional development of the creative team- Analysis of the results to verify the correct correspondence to the strategic plan- Quality control on corporate premium projects

- SWOT Analysis (Strengths / Weaknesses / Opportunities / Threats)- Application of holistic marketing concepts- Value Creation and Distribution- Planning strategies to increase sales- Target segmentation- Commercial promotions and advertising ideation- Newsletters creation- Coordination with the creative team- Results analysis and research

- Customer Service;- Commercial offers with decision-making autonomy (discounts and conditions) in line with corporate strategy parameters and rules issued by the Sales Manager;- Creation of product datasheets and technical documents;- Training courses to business representatives;- Delegated tasks from Sales Manager;- Participation in Italian exhibitions;- Participation and organization of business meetings.

At SmartStay we want to enhance how people discover and connect to beautiful services and places. For Hotel Partners - a mobile platform for hospitality industry to enhance marketing experience to maximize revenues of hotel services. For Guests - A personal concierge providing a "standard" view of hotel services and local recommendations for services and events near-by.Just find out more at http://www.smartstay.io/

>> Tutor for Project Work "Imprint Your Travel"Skills:- Social Reputation (Monitoring, improvement and defense of brand reputation);- Social Copywriting (Creation of participatory and engaging content, video and micro-blog);- Social Listening (Analysis of brand positioning, identification of opinion leaders and elaboration of strategic proposals);- Social Positioning SEO (Improvement of websites visibility in SERP, promotion activities on social media);- Community Management (Creation and expansion of the community, through multichannel content marketing activities);- Personal & Network Branding (Digital PR, improvement of an online presence on various social media, development of a social media policy and corporate management guidelines).