Mengxi Lu Email & Phone Number

中国 北京市

- Owner of digital tools, managing variety of digital platforms to achieve marketing objectives, contributed to brand image construction and product promotion.- Build domestic social media community from 0 to 1 and track performance and continuous improving based on data analysis. Create content marketing and decide topics.- Integrated marketing strategy plan and execution. Campaign forecasting and monitoring.- Operating live streaming event, combining with traditional offline activity, realize omni-channel marketing. - Lead offline activities and coordinate with internal stakeholders, including: seminars, exhibition, international/national /regional congresses, customer symposium, etc. - Budget planning, control and management. Manage external suppliers and lead annual tender. - Responsible for marketing communication materials design, production, management and distribution. - Work with global communication team to fulfill China mission and leading internal marketing communication from China to global and translate global message to China.

Beijing

- Responsible for briefing & webinars, includes venue/online system set up, client invitation, on-site support and feedback data collection.- Support offsite client training activity, mainly in venue inquiry, client invitation, on-site support, invoice payment and further data input.- Assis Marketing manager in brochure & leaflet’s formatting, proofreading and bookbinding.- Coordinate client payment procedure and follow up the collection of receivables- Work with Marketing team to lead and arrange product brochures translation & formatting.- Assist Sales team in contract preparing and other documentary work. - Database maintenance of client’s information, track business opportunities and campaign status in Salesforce. - Travel arrangement for staffs and process staff’s expense claim by SAP Concur.- Manage and record annual leave of staffs. - Assist office manager in office facilities management and activities arrangement, includes: petty cash management, office teambuilding activity, supplier management, etc.

Master Of Science (Msc), International Management, Merit

Bachelor Of Business Administration - Bba, International Marketing (Double Major), 4.15/4.5

Bachelor Of Business Administration - Bba, International Business