Meng Xia Email and Phone Number
A marketing professional with a passion for leveraging data-driven strategies to create impactful campaigns and elevate brand presence. With a Master's degree in Communication and Media from Rutgers University and a Bachelor's degree in Interpreting and Translation from Beijing International Studies University.I bring a unique blend of communication skills and marketing expertise to the table. Currently, I work as a Marketing Executive at Taylor & Francis Group, where I have successfully developed and implemented digital marketing strategies, transforming academic content into engaging articles that resonate with our target audience. All the experiences to date have honed my skills in social media management, content creation, and account management. I am adept at creating bilingual content for diverse platforms and audiences, and I thrive in dynamic, fast-paced environments.
Taylor & Francis Group
View- Website:
- taylorandfrancisgroup.com
- Employees:
- 3371
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Senior Marketing ExecutiveTaylor & Francis GroupBeijing, China -
Marketing ExecutiveTaylor & Francis Group Apr 2022 - PresentBeijing, China -
Account ExecutiveVersus Programming Network Dec 2020 - Jul 2021中国 北京市1. Understand clients’ needs and give brief, work with planning team to complete the integrated marketingplan and the make proposals.2. Develop the project control plan, monitor the project, collect the feedback and data to make sure theproject is completed smoothly.3. Communicate with internal colleagues and external media as well as suppliers, timely and accuratelyconvey clients’ needs to ensure smooth flow of information.4. Provide reporting service to clients after the completion of the project and establish long-term andstable cooperation with clients.
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Student Intern News ChannelBeijing People'S Broadcasting Station Nov 2017 - Feb 2018 Conducted interviews using professional equipment for news broadcasts. Edited footage and recordings with Premiere and Audition software. Involved in scriptwriting and editing to help news anchors to prepare for the broadcast. Managed the channel’s public account on WeChat to update breaking news in Beijing and summarized the broadcast content for transcripts. Drafted and implemented the organizational plan to attract subscribers for the public account on WeChat. Contributed to the weekly thematic discussion session to determine the next week’s topic and future work plans.
Meng Xia Education Details
Frequently Asked Questions about Meng Xia
What company does Meng Xia work for?
Meng Xia works for Taylor & Francis Group
What is Meng Xia's role at the current company?
Meng Xia's current role is Senior Marketing Executive.
What schools did Meng Xia attend?
Meng Xia attended Rutgers - State University Of New Jersey, Beijing International Studies University.
Who are Meng Xia's colleagues?
Meng Xia's colleagues are Craig Howes, Jitka Elgendy, Meredith Lemasurier, Ella Halstead, Luke Etherington, James Hobbs, Kristine Bird.
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