Megan Webster Email & Phone Number

Alexandria, Va, Us

• Develop and supervise the execution of event marketing strategy across the organization, including AASLD’s annual meeting and small conferences, working closely with meetings team to develop events and engagement activities, resulting in increased revenue and attendance• Develop creative content for website, newsletter, social media and print materials to ensure consistent messaging• Collaborate closely with meetings team to develop sponsorship opportunities for exhibitors including: prospectus development, sponsorship deliverables and partnership agreements with sister societies• Editor-in-Chief of AASLD News• Manage staff to support event campaigns • Utilize analytics tools to monitor and track campaign progression including Google Analytics and AMS• Build and manage annual six-figure budget for marketing efforts, and consult with departments across the organization for collaborative marketing budget development• Collaborate with multiple departments to ensure successful marketing campaigns• Manage vendors to develop promotional and onsite assets, including booths, build-outs and wayfinding. Extensive experience working with Freeman

Falls Church, Virginia, United States

• Responsible for all marketing efforts related to Foundation activities and fundraising• Managed vendors to create marketing pieces to support campaigns • Developed and distributed press releases• Developed content to build and distribute member newsletters