• Responsible for managing and executing global go-to-market programs for Video technology solutions and products in the service provider industry.• Work closely with Cisco.com web team to optimize web pages with SEO team, keep content relevant with web assets including video, data sheets, promotional banners ,customer case studies and more.• Influence and manage a virtual team across several marketing disciplines including brand, advertising, media, web, social media, sales ennoblement and events. • Develop global end-to-end programs to capture, qualify and nurture leads through the sales funnel. • Provided strategy and execution for a range of products and solutions launches including content, strategy, global amplification, web, end-to-end customer journey, as well as physical and virtual event integration. • Manage special marketing programs including webinars, social media campaigns, virtual events and more. Integrate product and architectural messaging into other campaigns where possible.

• Managing marketing in a leading connected home software provider. • Set out and executed a variety of marketing plans across a diverse set of channels• RE-packaged and re-branded Jungo to better position the company within an aggressive competitive space• Led a team responsible for sales support

• Managed the consumer division of the company, including the brands Optimil, B-Free and Boiron Homeopathy• Initiated, planned, executed and managed marketing plans, marketing strategy, campaigns, public relations, budget management, the customer care division, market research, branding of each product group, cooperation and business development.• Revolutionized the company’s marketing approach to better fit with the times: a move from conventional advertising to a dialogue with the consumer (interactive, social, segmented advertising).

• Development of creative strategy and original concepts, and foster an environment of creating ideas, listening, and clearing barriers of communication• Manage and inspire the creative team and develop dynamic marketing deliverables for integrated campaigns• Build and manage cross-functional and internal client relationships to unify brand identity, awareness, messaging, and storytelling• Define and shape Creative best practices and production• Liaison with outside agencies and freelancers and manage their key projects internally• Ability to sell big ideas to costumers and motivate audiences internally and externally• Develop relationships with all members of the creative team to have an intimate knowledge of their capabilities and motivations in order to best match their skills with the project requirement, keeping long-term growth in mind.• Build of creative production talent and connect the right freelancers with the needs of a team, understanding the nuanced talents and contributions necessary to facilitate world-class creativity.• Strategic planning and development of new production approaches that promote agility and flexibility.• Maintain a high level of flexibility, diplomacy, level-headedness, and resilience in a fast-moving challenging environment.