Christopher Merbler Email & Phone Number

Dallas, TX, US

Dallas, Texas, United States

• Evaluated the financial aspects of marketing initiatives including budgets, expenditures, research, and development appropriations, and return on investment (ROI).
• Streamlined the marketing budget leading to an annual cost savings of 40% while maintaining conversion.
• Managed all internal and 3rd party web design, graphic content, social media, video, and press partners.

Dallas, Texas, United States

• Contributed to the strategic and creative direction in collaboration with CEO and VP of marketing.
• Enhanced brand awareness and confidence with resellers, distributors, and customers by producing B2B and B2C marketing collateral.
• Solidified market dominance with the development of a video series featuring dealers’ stories and product passion.
• Created videos featuring employees and product manufacturing activities for inclusion in social media campaigns.

Greater Chicago Area

• Videographer & Editor for the Detroit Tigers Fantasy Camp in Lakeland, Florida
• Developed product video content for automotive aftermarket company for use in external marketing communications
• Produced a core values video for use in HR training at a global automotive OEM supplier
• Filmed and edited a 3-minute recap video for a youth camp event with 300 participants
• Created a 30-second intro video to engage live audiences during a 10-week teaching series
• Filmed and edited a promotional video showcasing a Real Estate group for social media distribution

Elgin, IL

• Creating impactful people-focused commercials that drove emotion through creative visual style
• Developed content for video marketing through television and social media platforms
• Met strict deadlines and exceeded company expectations for quality and effectiveness of commercials
• Worked exceptionally well through cross-functional collaboration with writers, marketing, and design teams
• Edited multi-camera videos for web and OTT platforms while adhering to the shows set visual standard

Greater Chicago Area

• Produced and directed a short film with a volunteer team and $10,000 budget over the course of 18 months
• Coordinated with actors and crew, security, and locations. Developed schedules and daily budgets
• Oversaw each step of the production from original concept to final delivery
• Delivered the film on time and within budget by working with senior professors, local government, equipment rental houses, and local businesses

Chicago, IL

• Relationship builder, mentor, coach, and supervisor for team of 12 students ensuring guidelines, processes and techniques were learned, implemented, and reviewed timely leading to a more developed team and positive.
• Highly engaged team leader focused on designing and launching successful marketing initiatives utilizing creative and successful techniques
• Implemented Social Media and marketing campaigns for student events and promotion of on-campus housing leading to increased customer traffic and event attendance

Elgin Illinois

Accountable for creating cinematic videos for weekend services following set visual standards Creative leader who produced a documentary video over 10 weeks focusing on 60+ interns and their internship experienceDetail oriented professional who filmed and edited large scale events for recap videos and archival purposes

Livonia Michigan

I have directed several episodes of Celebrate Michigan, as well as serving as a camera operator, technical director, and sound engineer among others.2012 - Celebrate Michigan #90: Ophthalmology2012 - Celebrate Michigan #89: EDSI Solutions2012 - Celebrate Michigan #88: Superlast2012 - Celebrate Michigan #87: Palace of Auburn Hills2012 - Celebrate Michigan.

Master’S Degree, Cinema Production Concentration In Directing

Bachelor Of Arts (Ba), Broadcast Cinema Arts