Mercy Ehrler

Mercy Ehrler Email and Phone Number

Growth-Focused Marketing Leader | Driving Brand Success Through Data-Driven Strategies @ Performance Development Group
Mercy Ehrler's Location
Chapel Hill, North Carolina, United States, United States
Mercy Ehrler's Contact Details

Mercy Ehrler personal email

n/a

Mercy Ehrler phone numbers

About Mercy Ehrler

Thanks for taking the time to get to know me through my LinkedIn profile!I have spent my career in various creative marketing roles and leadership positions, honing my craft and learning new ways to bring visibility and value to clients. I love the unpredictability and challenge that marketing brings. It keeps pushing me forward to find new ways to enhance the audience experience, enrich interactions, and drive both engagement and growth.As an eternal learner, I am continually seeking out new ways to innovate, solve problems, improve, and optimize. This mindset has been fundamental to driving my personal success and the successes I have contributed in my various professional roles.Feel free to send me a connection request or contact me directly mercyvehrler@gmail.com if you're interested in discussing mutual areas of interest.

Mercy Ehrler's Current Company Details
Performance Development Group

Performance Development Group

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Growth-Focused Marketing Leader | Driving Brand Success Through Data-Driven Strategies
Mercy Ehrler Work Experience Details
  • Performance Development Group
    Head Of Marketing
    Performance Development Group Mar 2022 - Present
    Malvern, Pennsylvania, Us
    As the marketing leader at PDG, I develop strategic marketing initiatives and thought leadership to create visibility and opportunities. I focus on fostering seamless integration between marketing, partnerships, and sales, always keeping the client at the center to deliver value.
  • American Meetings, Inc. (Ami)
    Director Of Marketing
    American Meetings, Inc. (Ami) Jul 2021 - Mar 2022
    Fort Lauderdale, Fl, Us
  • Growers
    Director Of Marketing
    Growers Aug 2020 - Jun 2021
    Durham, Nc, Us
    Responsible for building a marketing department from the ground up for this start-up, SaaS company serving the agriculture industry. Develop marketing strategy and plan including internal team member's roles and responsibilities, and management of budget of over $1.5M. Hire internal team members and source/manage partner relationships to achieve objectives.• Work with high-profile agency and internal stakeholders to establish new brand for Growers, Inc.• Hire key marketing positions content marketing manager, graphic designer, and product marketing manager to carry out objectives• Hire and manage key partners to accomplish objectives (SEO/SEM, website developer, PR and media agency)• Hire, coach, and develop marketing department team members for high performance—leveraging individual’s skills in the critical areas of brand management and visual design, content generation, product marketing, digital marketing, and social media (first 8 months)• Set and manage a marketing budget in excess of $1.5 Million• Establish processes and KPIs to track projects and set/achieve goals
  • Attune
    Director Of Marketing
    Attune Jan 2015 - Jul 2020
    Downers Grove, Illinois, Us
    • Lead brand strategy and company positioning, content marketing (webinars, videos, inbound and outbound campaigns), website messaging and design, lead generation campaigns, sales enablement, SEO and SEM, social media activities, and events.• Lead major company rebranding project.• Developed new visual and messaging system to elevate brand.• Led major transformation of company website, corporate collateral, proposals, sales presentations.• Hire, manage, and evaluate marketing team members for high performance.• Devised integrated campaign for new top line services boosting sales by over 300% in first year.• Set strategy and manage marketing budget.• Leverage customer and market research, establishing benchmarks and key performance indicators for all marketing activities to measure success.• Critically analyze spend on consultants, vendors, and technology to continually improve.• Produce high-performing, engaging content marketing to drive traffic, demand generation, and sales enablement.
  • Training Industry, Inc.
    Marketing Director
    Training Industry, Inc. 2014 - 2015
    Raleigh, Nc, Us
    • Responsible for marketing planning and leadership to client organizations by ensuring the appropriate structures, systems, and resources are in place to meet business objectives. • Work as interim marketing leader for client organizations to develop annual marketing strategies and plans and manage internal staff. • Communicate with executive teams to ensure marketing alignment, • Collaborate with internal stakeholders to ensure proper buy-in• Handle public relations• Initiate and interpret customer research and competitive market data• Provide general oversight of all marketing and promotional activities
  • Expertus
    Director Of Marketing Services
    Expertus 2008 - 2012
    Santa Clara, California, Us
    • Led rebrand of visual identity including website and marketing collateral. • Managed and facilitated Executive Think Tank events targeted at Chief Learning Officers.• Grew Think Tank membership by 100% in first two years.• Planned and organized monthly and bi-annual CLO Think Tank.• Designed content marketing for use in lead generation and SEO.
  • Advanced Design & Communications
    Creative Marketing Director
    Advanced Design & Communications 2001 - 2008
    Responsible for the development and design of strategic programs and campaigns for client organizations. Activities include strategy, planning, writing and visual communications, inbound and outbound marketing campaigns, brand messaging, and event management. EVENT MARKETING• Produced marketing for webinars that yielded 150% boost in attendance.• Developed annual conference marketing plan boosting attendance to annual conference by 200% in second year.ASSOCIATION MARKETING• Created integrated marketing communications including email marketing, brochures, and sponsorship presentations to boost membership.• Provided growth strategies for social media presence and engagement.BRAND DEVELOPMENT• Creative lead for association rebranding project that included name and identity change.• Art directed and designed membership magazine, Nutrition & Foodservice EDGE, turning it into number one most valued membership benefit.• Developed high-performing, visually engaging marketing, membership, and educational materials to promote association.• Led rebranding of Eurekos’ visual identity and redesigned marketing collateral, business documents, and website.• Redesigned numerous company websites, increasing optimization, user engagement, and lead generation.• Invented branding systems for numerous organizations.
  • Productivity Point International
    Marketing Communications Manager
    Productivity Point International Sep 1996 - Apr 2001
    Us
    Worked directly with franchises to create custom marketing strategies that meet their unique needs while staying within the corporate brand.
  • Smithbucklin
    Marketing Communications Manager
    Smithbucklin 1993 - 1996
    Chicago, Il, Us
    • Art directed, wrote, and designed marketing content for client organizations.• Collaborated with executive board, ensuring alignment and buy-in of marketing activities.• Oversee marketing budgets.• Hired, managed, and evaluated marketing coordinators.• Assisted with event planning and management of client meetings and conferences.

Mercy Ehrler Skills

Marketing Communications Copywriting Marketing Advertising Email Marketing Graphic Design Web Design Newsletters Online Marketing Corporate Branding Management Creative Direction Editing Online Advertising Magazines Graphics Writing Indesign Social Media Marketing Marketing Strategy Publications Adobe Creative Suite Illustrator Training Project Management Leadership Photoshop Direct Mail Corporate Communications Dreamweaver Strategy Social Media Publication Design Company Branding Copy Editing Powerpoint Logo Design Art Direction Strategic Planning Search Engine Optimization Content Development Layout Association Management Search Engine Marketing Webinar Development Webinar Management User Experience Marketing Plan Creation Event Marketing Strategy Cross Functional Team Leadership

Mercy Ehrler Education Details

  • Illinois State University
    Illinois State University
    Communications
  • Illinois State University
    Illinois State University
    Communications

Frequently Asked Questions about Mercy Ehrler

What company does Mercy Ehrler work for?

Mercy Ehrler works for Performance Development Group

What is Mercy Ehrler's role at the current company?

Mercy Ehrler's current role is Growth-Focused Marketing Leader | Driving Brand Success Through Data-Driven Strategies.

What is Mercy Ehrler's email address?

Mercy Ehrler's email address is me****@****ngs.com

What is Mercy Ehrler's direct phone number?

Mercy Ehrler's direct phone number is +163071*****

What schools did Mercy Ehrler attend?

Mercy Ehrler attended Illinois State University, Illinois State University.

What are some of Mercy Ehrler's interests?

Mercy Ehrler has interest in Knitting And Singing, Children, Education, Health.

What skills is Mercy Ehrler known for?

Mercy Ehrler has skills like Marketing Communications, Copywriting, Marketing, Advertising, Email Marketing, Graphic Design, Web Design, Newsletters, Online Marketing, Corporate Branding, Management, Creative Direction.

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