Meredeth Johnson Email & Phone Number

Dublin, OH, US

Dublin, OH, US

Palo Alto, CA, US

• Lead outcome-based sales enablement and GTM strategies for managed workforce solutions to meet emerging customer and market needs. Guide end-to-end sales readiness planning, stakeholder engagement framework, change.
• Develop compelling and strategic narratives, messaging, personas, sales strategies, customer journey maps, and content that shapes solutions, sparks innovation, builds market presence, defines strategic value, and.
• Educate sales teams on buyers, market, value proposition, product capabilities, challenges, and sales plays and tools.
• Curate intelligence on customer insights, buyer challenges, market need, competitive offerings, market position, verticals, and products to enable sales teams to engage in more strategic conversations that accelerate.
• Identify, prioritize, and establish relationships with ISVs that support innovation and impact.
• Build relationships and partner with cross-functional teams, global sales teams, channel partners. and subject matter experts to design and execute products and programs that drive innovation and deliver demand.

San Francisco, US

The Sales Enablement Collective has built a community rapidly being recognized globally as the central hub for all things sales enablement.Founded in December 2019, SEC had a mission of uniting revenue leaders, all striving towards one shared goal: consistent and predictable revenue growth. And it did just that. Through events, reports, podcasts, blogs.

London, England, GB

• Oversaw commercial content planning and promotion in developing, testing, and activating new products, driving innovation and building market presence, and ensuring effective communications with key internal and.
• Created high-value sales content that boosted seller engagement with clients, influencing multiple wins resulting in ongoing product investments.
• Managed design and development of communication plans for new products and solutions, crafting narratives, messages, and information customized to client buying behavior.
• Created commercial content, including value propositions, point-of-view narratives, product overviews, sales collateral, industry briefs, and digital content to communicate key messages effectively.
• Assessed market research and industry trends, leveraging research and client needs to create sales and marketing content plans and expand distribution channels.

New York, NY, US

• Led content strategy, execution, and growth of client-centered engagement content program, maximizing issue-led sales and enabling global sales teams to hold strategic, data-driven conversations with clients. Managed.
• prepared strategic global content strategy, including communications, training, and activation plans to maximize issue-led selling growing program reach to the sales population.
• Prepared quarterly client-issue trends and pipeline reports to empower sellers with knowledge of client needs, synthesizing and analyzing client feedback and sales analytics.
• Collaborated with senior stakeholders and business leaders to advance go-to-market efforts, sales, and client experience initiatives through the development of issue-led content, including digital sales playbooks.

Columbus, Ohio, US

Taught courses on Marketing Principles, Customer Services, and Sales. Marketing Principles covered the study of marketing activities, analysis, strategies, and decision-making in the context of other business functions. Customer Service and Sales was an introduction to the sales process and the critical role that sales activities play in any consumer or.

London, England, GB

• Drove sales enablement and operations efforts to empower business development and sales teams globally across the Career line of business, managing continuous improvement and business development activities to drive.
• Established, managed, and grew remote proposal, questionnaire, and contracting team (Manila), supporting mid- and large-market organizations, including Fortune 100 and 500 companies, and international, multi-national.
• Redesigned and reconfigured a global proposal development process, improving quality and productivity, resulting in increased completion rates, win rates, and total cumulative contract value growth.
• Reviewed and updated proposal processes, leveraging current proposal content across all products and services, developing new content, general proposal templates, and specific product templates to ensure document.
• Expanded proposal support from North America to EMEA and APAC within three years, increasing the number of proposals supported overall.
• Drove implementation of Loopio project and application centralization for Career line of business, developing processes to streamline global interactions related to proposals, technical and security questionnaires; and.

London, England, GB

• Supported coordination and delivery of client development and marketing activities and partnered with a diverse group of sellers across industries, enhancing sales and marketing efforts by creating specialized sales.
• Owned CRM data administration and responsibility for tracking ongoing client communications, market analysis, and business development activities, resulting in higher lead generation for the region compared to other.
• Designed and managed marketing events, email invitations, event registration sites, and lead generation.
• Served as global administrator of CRM system, managing data and event logistics and monitoring local media coverage.

Master Of Science (M.S.), Integrated Marketing Communications

Bachelor Of Science, Business Administration, Management And Leadership, And Marketing