Meredith Weber Email & Phone Number

- Spearheaded and implemented a campaign in alignment with Honors senior capstone project to analyze and update LinkedIn social media strategy to increase engagement and LinkedIn following. - Conducted in-depth data analysis for various social media platforms, extracting valuable insights to inform marketing strategies.- Created and scheduled 4 months of engaging and science-based content on Hootsuite, effectively communicating key messages to the target audience.- Synthesized research findings into actionable content, ensuring alignment with the nonprofit's mission. - Researched competitors to identify market trends and develop strategic action plans for leveraging social media channels. - Executed 6 marketing campaigns to increase followership and revenue, contributing to the overall growth and success of the nonprofit. - Crafted monthly content calendars and executed daily posts in alignment with provided content briefs, ensuring consistency with brand messaging and strategic objectives, resulting in a 12% increase in engagement rate for website traffic

- Organized bi-weekly Bible study with a co-lead discipleship coordinator for eight female discipleship coordinators to learn creative ways to engage their residents spiritually.-Participated in bi-weekly staff meetings with spiritual life staff to discuss ways to engage othersspiritually on campus.- Designed, planned and executed all-campus life groups for students; strengthened ability to createadvertisements and improve public speaking skills

- Engaged with 100 prospective students weekly over the phone and helped schedule a tour with theuniversity.- Answered questions and concerns students may have about attending the university.- Explained the key benefits and strengths about the experience at the university.

- Assisted sales administration department with product related tasks including processingchargebacks, product projects, product list maintenance and product proposals.- Strengthened Excel background through a project that included the collection of customer data used for analytics of products with market competition.- Created a calendar of 19 customers from 2018-2023 needed for reference and anticipation ofcustomer product solicitations.- Strengthened collaboration and presentation skills through weekly meetings with the department and daily meetings with the interns for a Capstone Project.

- Organized 5 month social media marketing plan through Canva for a student-led concert on campus.- Worked alongside a team of two producers and three sound and video students to creatively spread awareness about the event.- Coordinated with other local businesses to receive sponsorships.

-Prepared facilities for outreach events held on campus-Learned all aspects of preparations and marketing for events, both before and during the event-Provided incoming baseball teams with hospitality-Distributed food and concessions to families that came to outreach events-Engaged with families and created meaningful conversations

Bachelor Of Arts - Ba, Marketing

Minor in Public Relations Main Courses Completed for Marketing Major: - Marketing Research - Marketing Management - Buyer/Seller Relations.

Honors Program

High School Diploma

Activities and Societies: National Honors Society, Student Government Representative, Chaplain