I am passionate about the process of turning ideas into stories and getting those stories in front of the right audiences. From co-founding a financial literacy app to launching a content creation system for an established media brand, I am excited by opportunities to actualize concepts that not only build businesses but also create content that audiences connect with. I have a demonstrated track record for working cross-functionally to grow revenue by defining target audiences, shaping and executing content strategy and implementing SEO and affiliate strategies, backed by superior communication skills as an experienced reporter/editor and seasoned on-air commerce trends expert. Creative and curious, I am comfortable adapting my skillset to the task at hand and am tech savvy with proficiency in Jira, Asana, Airtable, ChatGPT, Google Analytics, Looker, Chartbeat, Blueconic, HTML, CSS, Adobe Creative Cloud