Meredith Binder

Meredith Binder Email and Phone Number

Marketing Executive | Brand & CX Champion | Team Builder | Proud Mom | Everyday Athlete @ Novata
Meredith Binder's Location
Norwalk, Connecticut, United States, United States
Meredith Binder's Contact Details
About Meredith Binder

I love working with teams to creatively and effectively communicate value to prospects and clients. As a results-driven marketing and CX executive, I am proud to have delivered year-over-year audience engagement and pipeline growth, industry-leading client satisfaction scores and NPS, and award-winning campaigns, events, and marketing operations programs. ***Novata is a public benefit corporation created to enable the private markets to achieve a more sustainable and inclusive form of capitalism. Novata helps GPs and private companies navigate the complex ESG landscape more easily with a unique platfom that provides:- an on-ramp for selecting ESG metrics- painless data collection into a secure database- insights and analytic tools to inform investment decisionsBacked by a unique consortium that includes the Ford Foundation, S&P Global, Hamilton Lane, Microsoft, and Omidyar Network, and with the support of dozens of private equity firms and pension funds, Novata is the leading ESG data management platform built specifically for the private markets.

Meredith Binder's Current Company Details
Novata

Novata

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Marketing Executive | Brand & CX Champion | Team Builder | Proud Mom | Everyday Athlete
Meredith Binder Work Experience Details
  • Novata
    Chief Marketing Officer
    Novata Dec 2022 - Present
    New York, Ny, Us
    Develop and execute comprehensive marketing strategies to drive brand awareness and business growth for a mission-driven, high-growth SaaS firm. Showcase how the Novata solution helps private markets respond to ESG and sustainability business objectives. Lead all aspects of integrated marketing, including branding, content creation, digital marketing, event management, and media.
  • S&P Global
    Chief Marketing Officer, S&P Global Market Intelligence
    S&P Global Apr 2022 - Nov 2022
    New York, Ny, Us
    Led the integration of the IHS Markit Financial Services and S&P Global Market Intelligence marketing and CX teams.Worked in close partnership with executive team, product and sales leaders, and enterprise brand function to set and execute the strategic marketing direction for S&P Global’s largest division. Executed a robust roster of brand and product marketing campaigns across multiple business lines and target personas, inclusive of digital and events strategy, driving year-over-year increases in market engagement, lead generation, and pipeline.
  • S&P Global
    Global Head Of Client Operations, Marketing, And Customer Experience
    S&P Global Nov 2017 - Mar 2022
    New York, Ny, Us
    Introduced and built a Customer Experience PMO to define and benchmark frameworks to improve customer interactions with our division and our products.Led team of global marketing professionals to drive growth through persona- and thematic campaigns that generated YoY increase in leads and pipeline, maximized audience engagement, and increased usage and retention rates.Integrated Client Support into the Marketing framework, extending the organization's remit to deliver results aligned to today's customer journey: lead discovery > pipeline > adoption > growth.Led Commercial Education, offering more robust and focused product training aligned to go-to-market and product enhancements through the creation of a comprehensive "Can You Sell It?" front-line onboarding program.
  • S&P Global
    Senior Director
    S&P Global Feb 2016 - Nov 2017
    New York, Ny, Us
    Led the integration of the SNL and S&P Capital IQ marketing teams to develop a global marketing organization aligned to accelerate newly-set business objectives for Market Intelligence, a division of S&P Global. Partnered with S&P Global's Brand team to define the Market Intelligence brand and build internal and external brand equity.
  • Snl Financial
    Senior Director, Marketing And Communications
    Snl Financial Aug 2015 - Feb 2016
    Hired in June 2015 to transform SNL's marketing function from a marketing communications team to a strategic partner for Sales and Product. In September 2015, SNL Financial was acquired by McGraw Hill Financial, now S&P Global. My role evolved in alignment with the objectives of the acquisition: to develop and launch a new brand (S&P Global Market Intelligence) and to integrate the marketing function.
  • Factset
    Senior Vice President, Director Of Global Marketing
    Factset Oct 2013 - Jul 2015
    Norwalk, Connecticut, Us
    Led global department to engage the institutional financial community with the FactSet brand, generating thousands of sales-qualified leads linked to pipeline opportunities. Created a Marketing Operations function to manage martech stack. Partnered with General Counsel and Board on executive communications around organizational change. Defined internal strategy to engage employees with strategic initiatives and corporate culture.
  • Factset
    Vice President, Director Of Global Marketing
    Factset Dec 2007 - Oct 2013
    Norwalk, Connecticut, Us
    Led team of global marketing and internal communications professionals to implement programs that achieve corporate and regional sales goals using all elements of the marketing mix.
  • Factset
    Vice President, Marketing Manager, International Sales
    Factset Jan 2005 - Nov 2007
    Norwalk, Connecticut, Us
    Moved to London to establish the firm’s international marketing team and expand the brand’s reach into new markets.
  • Factset
    Marketing Manager, U.S. Sales
    Factset Jan 2004 - Nov 2005
    Norwalk, Connecticut, Us
    Managed team of U.S. marketing professionals to create integrated communication campaigns for FactSet's investment management and banking products.
  • Factset
    Documentation Manager, U.S. Sales
    Factset Sep 2001 - Jan 2004
    Norwalk, Connecticut, Us
    Managed team of technical communicators and the technology used by the firm to create and deliver print and online product documentation/corporate communications to clients.
  • Factset
    Project Manager
    Factset Sep 1999 - Sep 2001
    Norwalk, Connecticut, Us
    Led multi-disciplinary team to design, develop, release, and grow FactSet Online Assistant®, an online CMS and help application with several thousand pages of content and eLearning modules.
  • Factset
    Technical Writer
    Factset Jul 1998 - Sep 1999
    Norwalk, Connecticut, Us
    Researched, tested, and wrote technical documentation for firm’s financial software system. Deliverables included user guides, HTML-based online help, and quick reference cards.

Meredith Binder Skills

Lead Generation Marketing Strategy Crm Management Marketing Communications Marketing Leadership Integrated Marketing Strategy Strategic Planning Product Marketing Salesforce.com Digital Marketing Corporate Branding Direct Marketing Social Networking Account Management Customer Relationship Management Strategic Communications Social Media Eloqua Analytics Sales Presentations Team Leadership Strategic Leadership Marketing Automation Event Planning Editing Content Marketing Website Development

Meredith Binder Education Details

  • Fairfield University
    Fairfield University
    Management Of Technology
  • Carnegie Mellon University
    Carnegie Mellon University
    Industrial Management (Concentrations In Professional Writing And Graphic Communications Management)

Frequently Asked Questions about Meredith Binder

What company does Meredith Binder work for?

Meredith Binder works for Novata

What is Meredith Binder's role at the current company?

Meredith Binder's current role is Marketing Executive | Brand & CX Champion | Team Builder | Proud Mom | Everyday Athlete.

What is Meredith Binder's email address?

Meredith Binder's email address is me****@****bal.com

What is Meredith Binder's direct phone number?

Meredith Binder's direct phone number is +4420750*****

What schools did Meredith Binder attend?

Meredith Binder attended Fairfield University, Carnegie Mellon University.

What skills is Meredith Binder known for?

Meredith Binder has skills like Lead Generation, Marketing Strategy, Crm, Management, Marketing Communications, Marketing, Leadership, Integrated Marketing, Strategy, Strategic Planning, Product Marketing, Salesforce.com.

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