Advertising and editorial production for signature publication of the American Museum of Natural History. Created book map for each issue with input from editorial, art, and ad sales departments. Monitored ad and edit page count. Managed digital file submissions and specific positioning requests by advertisers. Preflighted and optimized advertisers’ digital files in a PDF workflow. Flowed in text and tightened layouts. Proofed all layouts for style and specs. Created print ready PDFs from final page layouts. Approved and released all PDFs to printer via InSite, an online soft-proofing system. Utilized FTP sites for file transmission. Placed ads. Designed fractional ads when needed. Produced inserts, BRCs, special ad sections and 6 to 8 customized cover versions for museum partners. Logged and tracked ad revenue and purchase orders. Established production schedules with printer. Communicated with advertisers, vendors and internal staff regarding deadlines. Prepared end-of-month statistical reports. Archived all ad and editorial files.

Long term projects for various firms, including: Brylane/Redcats (direct mail fashion catalogs) Photoshop image optimizing for Website and archiving of images in online content management system, catalog layout and production; the New York Stock Exchange (produced the NYSE’s 280-page Floor Official Manual for the Market Surveillance division); Barnes & Noble (book design); Project Management and Digital Production of large projects for various firms.

Designed and produced promotional brochures, product catalogs and announcements, packaging and direct mail pieces, for the marketing department of a large catholic and educational (K-6) publisher. Art directed and produced all reprints and seasonal product updates. Wrote copy and assisted in developing marketing strategies. Directed product photography. Interfaced with marketing consultants and outside vendors. Supervised staff.

Design, layout, and production of book interiors and jackets in a fast-paced office that published 150 trade titles a year. Responsible for typographic design, book map and page layout, image selection, editorial text corrections, indexing. Created style sheets and document templates. Established consistency of design in multiple title series. Collaborated with editors and photo department. Prepared final mechanicals and digital files for delivery to printers. Archived all digital files for each title.

Produced a wide variety of large, full-color art books for well-known designer and editor. Responsible for typographic design, book map and page layout, copy editing, image selection, scanning, and contact with photographers. Set up style sheets and document templates unique to each book. Detailed documentation and archiving of images for each book. Prepared digital files and final disks for distribution to publishers, including Rizzoli International, Monacelli Press, and Houghton Mifflin. Created and produced selling samples and dummy books for various publishers.