Senior Manager, Field Marketing & Operations
Current● Efficiently assign, prioritize and project manage over 1,000 field marketing requests annually, ensuring timely execution and optimal resource allocation.● Drive the development, creation, and distribution of a wide array of high-impact marketing materials, including sales collateral, catalogs, promotional items, branded apparel, events, and advertisements, to enhance brand visibility and customer engagement.● Serve as the marketing lead for internal and external events, organizing and managing high-profile grand openings, trade shows, buying shows, and corporate events to boost brand awareness, generate leads, and foster customer relationships.● Significantly improved operational efficiency by implementing a widely-adopted marketing request form and leading the development of a centralized self-service portal for sales and marketing materials; this initiative empowered 100+ stores to independently manage and order assets, resulting in a dramatic reduction in shipping times from weeks to days and streamlined overall operations.● Lead and mentor a team of 3 direct reports, fostering a high-performance culture by prioritizing tasks, enhancing productivity, and driving professional development.